Tobacco

Cigarette sales were in decline across Western Europe in 2023, but increased slightly at a regional level due to the strong growth in Turkey, where illicit trade was falling and the smoking population was growing. Sales of next-generation products…

Tobacco industry in the Middle East and Africa is growing in both cigarettes and alternative tobacco products, with Egypt, Saudi Arabia and South Africa to offer the largest opportunity. Cigarettes are demonstrating moderate growth depending on…

Cigarettes recorded modest volume growth in Latin America in 2023, although value growth was higher, driven by rising prices. E-vapour and heated tobacco products continued to record strong growth, although the development of these categories is…

While cigarettes were recording declining volume sales in 2023, positive growth was being seen in real value terms, helped in no small part by an ongoing trend towards premium brands in China, the region’s dominant market. However, e-vapour products…

Following the notable decline in retail volume sales of cigarettes in Switzerland observed in 2022, a further fall was seen in 2023, although at a slower rate. This is partly because the Swiss government’s commitment to fostering a smoke-free and…

Although Switzerland is amongst the most mature markets in Europe for heated tobacco products in terms of consumer adoption, the category continued to record solid double-digit retail volume growth in 2023. The heat-not-burn technology used for…

Following exceptional growth in retail volume sales of cigars and cigarillos in Switzerland at the peak of the COVID-19 pandemic in 2020, the category saw an easing of growth in 2021 and 2022, before turning to decline in 2023. Nevertheless, volume…

The long-term trend of retail volume decline of cigarettes continued in Switzerland in 2023, and remarkably, illicit trade volumes also decreased rapidly. Efforts from the government to reduce the chances of younger generations smoking contributed to…

Retail volume sales of cigarettes in Germany continued to decline in 2023, partly due to the steady decrease in smoking prevalence, notably among young adults. While cigarette consumption is constantly declining, it remains on a relatively high level…

Between 2021 and 2022, closed system single use in Germany gained significant growth. This, however, has also led to increasing attention from regulators. First and foremost, the EU’s Battery Directive is already having an impact as industry players…

A contrast between the volume sales declines of 2023 and the solid value sales performance of cigars and cigarillos in Germany was partly due to the continued shift towards premiumisation. This trend benefited value sales of cigars, notably through…

Following a long-term trend, retail volume sales of cigarettes in Germany continued to decline in 2023, partly due to the steady decrease in smoking prevalence, notably among young adults. According to the Federal Center for Health Education (BZgA),…

This report analyses the e-commerce landscape in China, South Korea and Japan. It highlights the importance of these markets for domestic strategy and international expansion. The report showcases top retailers and focuses on consumer preferences,…

After seeing declines during the first year of the pandemic in 2020, cigarettes experienced volume and current value growth in India in 2021 and 2022, which continued for a third year in 2023. This was due to increased office occupancy, moderate…

Since 2012, gutkha, a popular smokeless tobacco product, has been banned across India. The Food Safety and Standards Authority of India (FSSAI) banned the manufacture, sale, and distribution of gutkha, categorising it as a food product. Some states…

Cigars and cigarillos in India saw continued retail volume and current value growth in 2023. Cigar lounges play a crucial role in promoting the popularity of cigars in the country. Such establishments offer consumers a diverse range of options and…

Cigarettes in India maintained solid retail volume growth in 2023, with the primary driver behind this increase being the return of people to office spaces after the end of the pandemic. According to commercial real estate firm Cushman and Wakefield,…

The decline in sales of traditional cigarettes was noticeable across the country in 2023, driven mostly by increased health awareness and the introduction of alternative tobacco products, but also due to financial pressures. Consumers are turning…

In 2023, cigarettes remained the primary tobacco category in Brazil. The solid retail volume growth seen by cigarettes in 2023 was mainly indicative of the dynamics surrounding illicit trade, rather than a strong increase in demand for tobacco…

E-vapour products and heated tobacco products were the two most dynamic areas of tobacco in Slovenia in 2023. Increasing awareness about the harmful impact of smoking cigarettes and tobacco has resulted in some consumers switching to alternatives…