Understand the demographic, socioeconomic and cultural influences...
Understand the demographic, socioeconomic and cultural influences that shape consumer demand and future prospects in Africa, with analyses that offer unique local knowledge and insight in support of comprehensive market statistics.
Population expansion in South Africa will be propelled predominantly by natural increase up to 2040. Declining birth rates and rising longevity will encourage ageing; however, life expectancy will stay relatively low, and the country will remain…
Population expansion Kenya in 2021-2040 will be driven exclusively by positive rates of natural change. While ageing will quicken over this timeframe, Kenya will remain an overwhelmingly young country and its expanding workforce has the potential to…