Bolivia

There was a significant fall in volume sales of deodorants in Bolivia in 2023. With inflation rates continuing to rise, especially for imports, and with deodorants being predominantly imported, this dampened volume sales. As such, consumers…

Polishes are registering further moderate volume growth in 2023, with sales supported by innovation and the entrance into the market of new brands, both local and imported. Price increases continued throughout the year, albeit at a slower pace,…

In 2023, tobacco in Bolivia recorded one of its most challenging periods in recent times, primarily due to a notable growth in the availability of illegal cigarette brands. Until a few years ago, Bolivia was primarily a transit country for the…

There was only marginal volume growth in skin care in Bolivia in 2023. Price increases dampened volume sales somewhat, as a severe drop in foreign cash reserves led to high inflation, especially for imported brands. As such, mass skin care performed…

Sun care was the best forming beauty care product in Bolivia in 2023, with double-digit current value and volume growth. Consumers are increasingly conscious of the danger of sun exposure and in particular higher SPF offerings, such as SPF 50, saw…