In the forecast period, herbal/traditional products in South Korea is expected to see moderate retail current value growth. While most categories are projected to have value CAGRs below 3-4%, herbal/traditional paediatric dietary supplements is anticipated to see higher growth.
In terms of the competitive landscape, although pharmaceutical companies sell herbal/traditional products, and the competition is increasing, JungKwanJang leads this category. Meanwhile, products created and sold by Hansoa, a chain of traditional Korean medicine clinics specialising in children, are gaining popularity through word of mouth.
The primary focus of herbal/traditional products is the older population. While younger consumers also use these products, their expectations differ significantly from those of older generations.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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