Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Despite the increased use of systemic medication, herbal/traditional products are popular among Kenyans and are available through both formal and informal channels. In some instances, herbal/traditional products are perceived as more effective than…
Herbal/traditional product registered a marginal fall in current value sales in 2023. While the older generation have always favoured herbal/traditional products, among the younger generation, there exists a level of scepticism regarding their…
Herbal/traditional products remain a popular consumer health category amongst Nigerian consumers and continued to perform well in 2023. Traditional medicines hold a significant role in Nigeria, with many traditional remedies passed down through…
Herbal/traditional products are popular among Thai consumers, many of whom like to avoid products with synthetic ingredients and instead prefer those with natural elements, with the latter perceived to be safer, healthier, and, more importantly, to…
Herbal/traditional products is set to see double-digit current value growth in Brazil in 2023. Consumers in Brazil continue to robustly support herbal/traditional products, especially when it comes to cough/cold remedies and sleep aids. This enduring…
Consumers in Hong Kong have been increasingly gravitating towards herbal/traditional products for both OTC and vitamins and dietary supplements, as a result of greater demand for natural alternatives and more consumers taking greater control of their…
Demand for herbal/traditional products is set to continue to rise in 2023, driven by the health and wellness trend. As consumers seek to reduce their exposure to artificial ingredients and chemicals, Australians are becoming more and more interested…
The market for herb-based remedies and supplements is generally correlative with the broader environment of OTC medicines. For many consumers, the primary focus is on addressing health concerns, with product composition being a secondary…
Driven by a greater consumer focus on health and wellness, sales of herbal/traditional products are recording further growth in 2023. There is a growing preference for herbal/traditional over standard products as herbal medicine is deeply rooted in…
Herbal/traditional products continues to see strong growth in current value terms in 2023. This is partly down to the impact of inflation alongside the rising cost of energy and imported ingredients, with herbal substances often having a higher cost…
Herbal/traditional continued to grow at healthy pace in current value terms in 2023. Many of the leading players in consumer health were investing more in developing their herbal/traditional product ranges as well as their marketing activities in for…
In 2023, with COVID-19 moving to a class 5 disease and restrictions on social behaviour being lifted, consumers started to go out without wearing masks, leading to an increase in influenza, infectious diseases with cough symptoms, and heat stroke. In…
Driven by a stronger consumer emphasis on health and wellbeing, current value sales of herbal/traditional products are experiencing moderate growth in 2023. In Slovenia, there is an emerging preference for herbal/traditional products over standard…
Herbal/traditional medicine has a long history in Turkey, and many consumers feel herbal/traditional products are safer and have fewer side effects than man-made alternatives. For these reasons, many Turkish parents feel more confident using…
The resumption of offline activities and offline traffic is bringing back the buzz for nurturing products (also known as “yang sheng”), a major component of herbal/traditional dietary supplements. COVID-19 restrictions weighed down sales of…
Consumers in Chile continue to show strong support for herbal/traditional products, especially when purchasing cough/cold remedies. This trend is not only driven by the longstanding preference for natural products among many Chileans but also due to…
Herbal/traditional products are expected to register positive current value and volume growth in 2023. Consumers are becoming concerned about the side effects of other OTC consumer health products. They appreciate the natural properties of…
Herbal/traditional products has continued to post robust growth in total current value sales in 2023, while all categories look set to record improved results in volume terms as compared to 2022. Buoyant demand is mainly explained by rising…
Herbal/traditional products accounted for around one sixth of overall consumer health value in Sweden in 2023,. During 2022 and 2023, the high rate of inflation resulted in increased manufacturing and distribution, which placed pressure on margins.…
Herbal/traditional products is a quite stable category in Kazakhstan, with no dramatic developments. However, drugs for the treatment of the genitourinary system, antitussives and liver and throat are being sold more widely and actively in the…