Harpic launched an artificial intelligence (AI)-enabled encryption technology in 2022 for its new thicker formulation of Harpic packs. The brand claims that this technology will help to verify the product's origin and manufacturing details, thereby ensuring the product's authenticity.
Sustainability and environmental concerns have already been helping drive change within the industry, with central and state governments in India having been taking steps to ban single-use plastic. One of the key trends expected in home care over the forecast period is therefore an increasing focus on sustainability and creating clean, green labels, in line with global initiatives.
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Understand the latest market trends and future growth opportunities for the Home Care Packaging industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Care Packaging industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Care Packaging
This is the aggregation of laundry care, dishwashing products, surface care, chlorine bleach, toilet care, polishes, air fresheners and insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Care Packaging research and analysis database.
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