Market research on the pet care industry. Standardised and cross-...
Market research on the pet care industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…
Cat food manufacturers saw raw material and production costs surge in 2022 and while several players initially opted to delay passing cost increases on to consumers so as not to undermine their competitiveness this strategy become unviable for most…
Sales of dog food declined in volume terms over 2023. Price increases affected consumer shopping habits with fewer people buying dog food in higher volumes as they looked to manage their budgets. Promotional activities subsided quite substantially…
Rabbits remain one of the most popular small pets among Norwegians. Often, rabbits are seen as a kid-friendly starter pet for children to learn about taking care of an animal before committing to a cat or a dog. However, as a result, rabbits also…
After a spike in the pet population following the outbreak of COVID-19 the pet population has returned to more stable rates of growth. With the pandemic over and people spending more time away from the home there is no longer such a rush to become a…
Demand for pet accessories slowed over 2023, with value growth only sustained by a sharp rise in prices. With Norway seeing a sharp rise in the cost of living, pet owners focused mostly on essentials like pet food and looked to limit their…