Retail Tissue

Asia Pacific is currently the largest and fastest growing retail tissue market in the world and still has huge room for growth due to its fast-growing economy. Rising urbanisation and average disposable income coupled with growing hygiene awareness…

While the Chinese economy is slowly recovering from the COVID-19 pandemic, consumer confidence has not yet been restored. People are struggling in the face of a potential economic downturn and have cut down consumption of consumer goods across all…

In Singapore, there has been a discernible uptick in the demand for premium tissue products, particularly in the realm of toilet paper. Consumers are increasingly gravitating towards higher-quality options, reflecting a shift in preferences towards a…

2023’s tissue market saw a complex dance between rising costs and consumer spending. While raw material and manufacturing costs pushed up prices across all categories, particularly napkins, paper towels and toilet paper, volume sales continued to…

In 2023, value sales of retail tissue rose notably, although this growth was primarily driven by price increases. The trend of companies calling back employees to the office, albeit in hybrid working schemes, has had a noticeable impact on…

In a cross-category trend, inflation was creating sales patterns in retail tissue in Azerbaijan in 2023. Despite the inflationary pressures starting to slow down in 2023, there has been a lot of disruption with supply chains (connected to the ongoing…

Retail tissue in Belgium faced significant challenges in 2023, primarily driven by inflationary pressures. While toilet paper, perceived as an essential product, experienced relatively stable demand, other categories such as paper towels and facial…

In retail tissue in Bosnia and Herzegovina, toilet paper, paper tableware and paper towels all saw a moderate decline in retail volume terms in 2023. Consumers opted to economise and refrained from buying less essential products like paper tableware.…

In 2023, value sales of retail tissue in Canada recorded steady growth. The country’s annual inflation rate settled around 3.1%, a much steadier adjustment than the 40-year high of 6.8% that it witnessed in 2022, according to the Consumer Price…

In 2023, retail tissue in Colombia recorded positive, double-digit retail value growth, bolstered by rising inflation and ongoing price hikes. However, retail volume growth for toilet paper remained low, despite players reducing the meters and weight…

Retail tissue in Indonesia saw a boost in overall volume and current value sales in 2023, driven by consistent population growth and a growing trend towards urbanisation. The migration from rural to urban areas is leading to improved standards of…

In general, the growth of the category has been driven by unit price increases caused by the rising cost of raw materials. However, manufacturers are reluctant to raise their retail prices significantly, as consumers are sensitive to price increases.…

Retail tissue registered healthy current value and volume growth in 2023, with facial tissues, and in particular pocket handkerchief, registering the highest current value growth. With that being said, toilet paper remains the largest product area in…

Volume sales of retail tissue in Bulgaria declined in 2023 due to weaker demand for napkins, boxed facial tissues and toilet paper, although for differing reasons. Napkins are not only considered less essential, but consumers were put off by price…

In 2023, retail tissue in Costa Rica recorded positive retail value growth. Due to rising prices, consumers were increasingly seeking savings without compromising the quality of their retail tissue products. Consumers in Costa Rica expect a certain…

A strong unit price increase in all retail tissue categories had negative impact of volume sales in Croatia in 2023. The only category to see volume growth in the year was toilet paper as this is an essential item. Consumers sought to make savings in…

Notable price increases in retail tissue in Denmark in 2023 were driven by cost inflation covering aspects like energy, material sourcing, labour, logistics and supply chain constraints. Price increases were consistent with the movements across…

In 2023, toilet paper in the Dominican Republic recorded positive retail value growth, boosted by rising price points. The higher cost of living has impacted consumers, with price increases noted across essential and daily products. Toilet paper was…

In 2023, retail tissue in Ecuador experienced greater price stability, while supply chains improved following challenges faced by the industry in 2022. This factor benefited sales, leading to positive retail value growth. Although a significant…

Despite price pressures stemming from high inflation and currency devaluation, the sales volume of facial tissues experienced positive growth in 2023. Boxed facial tissues particularly saw an increase in sales volume, accompanied by a double-digit…