Market research on the alcoholic drinks industry. Standardised an...
Market research on the alcoholic drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
In line with general alcoholic drinks trends, wine in the United Arab Emirates experienced further momentum of premiumisation in 2023. Wine is considered a more premium category than others by nature, which is why the move towards premiumisation has…
For the first time since 2020 at the height of the pandemic, off-trade outpaced on-trade within spirits in the United Arab Emirates, both in terms of volume and value growth. The channel was supported by the easier process of obtaining an alcohol…
In line with global trends, most RTDs available in the United Arab Emirates are spirit-based. The presence of wine-based or malt-based RTDs is marginal in the local market. This is because of a cultural background of mixed expatriates, most of whom…
Among other alcoholic drinks categories, the price of cider/perry in the United Arab Emirates tends to be discounted in off-trade channels during December and January due to the festive season in Dubai. These are the months when many expatriates…
As a category that is mainly distributed by the off-trade channel, beer in the United Arab Emirates benefited the most from the recent removal of 30% retail sales tax in Dubai and Abu Dhabi. Since Dubai sells greater volumes of beer than any other…