Alcoholic Drinks

Total volume sales of alcoholic drinks stagnated in Austria in 2023. The market continued to be characterised by the recovery of sales in the on-trade at the expense of the off-trade during the year - the first year in which the hospitality sector…

In 2023, alcoholic drinks in Belgium registered a strong decline in total volume sales. This performance was heavily influenced by the economic challenges caused by still relatively high inflation and related pressures on energy, production and…

In 2023, total volume sales of alcoholic drinks in Denmark remained stagnant, revealing significant disparities across various product areas. Non-alcoholic drinks, flavoured lager, rosé wine, and sparkling wine experienced robust growth, while…

Alcoholic drinks in Finland experienced a decline in total volume sales in 2023, alongside a drop in per-capita consumption. While on-trade volumes remained buoyant, off-trade sales suffered from the revival of personal imports from the neighbouring…

Sales of alcoholic drinks in France declined in total volume terms in 2023, following moderate growth in 2022 and strong growth in 2021. Factors contributing to this stagnation included the impact of elevated inflation, which made consumers more…

A marked total volume rebound was seen for alcoholic drinks in 2022, as a result of the full reopening of on-trade channels following the lifting of measures to reduce the spread of the COVID-19 virus, implemented in 2020 and 2021. Within beer, which…

Overall, alcoholic drinks in Greece saw flat total volume sales in 2023, despite the impact of inflation and the cost-of-living crisis upon disposable incomes and purchasing power. Off-trade volume sales fell in a number of categories, influenced by…

Volume sales in alcoholic drinks in Ireland declined in 2023, in both on-trade and off-trade terms, while value sales are being better supported by hikes in unit prices. This is attributed a pattern of normalisation after the atypical spikes and…

Alcoholic drinks saw total volume sales decline in Italy in 2023. Price spikes and pressure on consumer purchasing power had a strongly negative impact on demand for alcoholic drinks during the year. Consumers became more conservative with their…

In 2023, the performance of alcoholic drinks in Norway was negatively affected by the fuller resumption of cross-border trade and international travel and economic pressures resulting from high inflation, a weakened Norwegian currency, high…

Alcoholic drinks in Portugal witnessed positive growth in 2023, albeit at a much slower pace than the dynamic growth seen in the year prior. The positive performance came mainly from the on trade, supported by another record year of tourism for the…

Sales of alcoholic drinks in Spain reported flat growth in total volume terms in 2023 with neither the on-trade or off-trade channels seeing a return to pre-pandemic sales levels. However, sales did see a full recovery in total current value terms.…

Sales of alcoholic drinks in Sweden failed to see any perceptible growth in volume terms in 2022, despite the easing of pandemic-related restrictions. While on-trade volumes continued to edge towards their pre-COVID-19 levels, as consumers returned…

Total volume sales of alcoholic drinks in Switzerland decreased slightly in 2023, due to the moderate drop recorded by the dominant category, beer. Meanwhile, in current terms, total value sales rose strongly at the end of the review period. This was…

Alcoholic drinks in the Netherlands suffered a decline in total volume sales in 2023. At the same time, current value sales in both on-trade and off-trade terms registered robust growth as average unit prices for alcoholic drinks categories increased…

2023 was undoubtedly a challenging year for alcoholic drinks in the UK. Overall, volume sales in both on-trade and off-trade fell when compared to 2022. On the other hand, value sales continued to rise, mainly driven by unit price increases as a…

Alcoholic drinks registered fairly modest single-digit volume growth in Turkey in 2023, with off-trade sales stronger than on-trade sales due to a notable transition between these channels. However, value growth continues to hit robust double-digit…

Total volume sales in beer saw slight growth in Austria in 2023. This was the result of good growth in the on-trade as consumption in inns and pubs continued to recover from the low point during the pandemic, while off-trade consumption, in turn,…

Beer in Belgium, navigating challenges arising from still relatively high inflation and strong pressure on consumer disposable incomes, saw a decline in both off- and on-trade volume sales in 2023. Despite these economic headwinds, the category…

While total beer volumes were moderately down in Denmark in 2023, value increased. This development had to do with price increases and the fact that Danes are keen to buy good quality beer rather than bulk in volume. The consumption of domestic…