Apparel, Clothing and Footwear

Apparel accessories registered another year of growth in 2023, as Romanians continued to go out more often than before and, therefore, showed a higher level of preoccupation with their personal image. The difficult economic context meant that apparel…

Apparel accessories is another category that has felt the reverberations of climate shifts triggered by the El Niño phenomenon. These shifts have led to unprecedented winter heatwaves, directly hampering the sales of cold weather-related accessories…

The sustainability trend in womenswear in Colombia reflects a growing awareness of environmental and social responsibility among both consumers and fashion brands. Colombian women are increasingly seeking clothing options that are eco-friendly,…

Brand loyalty remains a prominent aspect in the Colombian sportswear industry, with consumers often expressing strong preferences for established global brands, such as Nike and adidas due to their reputation for quality and performance. However,…

As society has now reopened in the wake of the pandemic and men have returned to their places of work and can once again enjoy social gatherings, items, such as outerwear, have become more necessary than underwear and nightwear. With limited budgets,…