Euromonitor's apparel and footwear market research reports look a...
Euromonitor's apparel and footwear market research reports look at value sales of apparel (clothing) and footwear (shoes and boots). Analysis covers key trends within womenswear, menswear, childrenswear, sportswear and apparel accessories, across 46 ...
Many South Africans continue to struggle financially in 2023 due to the cost-of-living crisis, where high levels of inflation are impacting the cost of food, fuel and even mortgage and rent payments. Therefore, price-sensitive consumers are reducing…
Hosiery, driven mainly by the non-sheer segment, has found itself in a challenging situation with weakening retail volume sales. Simultaneously, overall value is recording minimal growth. The stagnation in value and reduction in volume can be…
With consumers going out more than before, 2023 brought another year of growth for hosiery. In addition, given that the category is comprised of relatively inexpensive products, inflation was not a big factor for hosiery during the year. The category…
Hosiery remains a small and declining category in South Africa (in retail volume sales terms). Generally, hosiery will account for low share of shelf in most apparel and retail stores. Similarly, expansion potential is relatively limited as there is…
While demand for jeans continues to rise in 2023, value sales growth is more moderate, driven by the economy segment in Chile, and in particular, economy women's jeans, with the latter continuing to record remarkable double-digit retail volume…
In 2023, jeans maintained a significant growth rate in both value and volume terms. With the COVID-19 restrictions left behind, Romanians are going out more than before and want to dress appropriately. Nevertheless, cocooning remains an important…
Many South Africans face tough economic conditions due to the rising cost of living. This is forcing them to reduce their discretionary spending. Due to economic difficulties in the country, increasing numbers of consumers are trading down from…
Menswear continues to exhibited a notable slowdown in both value and retail volume growth in 2023 compared to 2022. This is in contrast to womenswear, which is demonstrating more robust expansion. Nevertheless, certain product categories such as…
Romanian men are putting more importance on their personal image and are willing to invest more in good quality apparel. This trend was reflected in a healthy growth rate in menswear in both value and volume terms in 2023. Nonetheless, inflation was…
Since the pandemic, the focus on wearing formal attire has shifted to more casual trends in South Africa. This trend remains prevalent in 2023, with fewer formal attire ranges being displayed in various men’s apparel specialists. As a result, many…
Sportswear is the standout performer in Chilean apparel and footwear in terms of current value growth in 2023. While inflationary pressures have subdued demand for many apparel categories in general, sportswear’s growth remains positive due to the…
Inflation and declining purchasing power generally drive down demand for non-essential products. Nevertheless, demand for sportswear continued to increase in both 2022 and 2023, showing that there is still considerable room for growth in a context of…
Since the pandemic, many consumers have adopted healthy lifestyles that include regular workouts or walks. This in turn has fuelled demand for sportswear, with sales remaining buoyant in 2023. While increasingly busy consumers may have less time to…
While in 2023, current value and retail volume growth of womenswear has not reached the impressive double-digit figures recorded in 2021 (resulting in a full recovery to pre-pandemic sales levels, following a notable drop in 2020 as a result of…
Inflation has shaped how Romanians make purchases, with impulse shopping now declining. However, demand for womenswear remained high in 2023, as consumers prefer to wait for discounts or sometimes even to buy in instalments rather than giving up…
The first live-action Barbie film was released in South Africa in 2023, encouraging many apparel and footwear specialists to stock various licensed clothing items featuring the Barbie logo. Watching the Barbie film for many local consumers was a…
In 2020, current value sales of apparel accessories witnessed a significant decline, with limited demand for these items, except for face masks (included under other apparel accessories). While the category experienced some value growth in 2021, it…
Apparel and footwear in the US, which saw robust growth in 2021, encountered a noticeable deceleration in both current value and volume terms starting from 2022. This slowdown can primarily be attributed to the persistent inflation and ongoing…
Childrenswear in the US, which showed recovery from the health and economic impacts of the COVID-19 pandemic in 2021, faced significant challenges in 2022, and this has continued in 2023, due to the impact of inflation and the rising cost of living.…
After experiencing a significant decline in 2020 due to the pandemic, sales of footwear rebounded notably in 2021, seeing a full recovery. This resurgence was driven by consumers eager to update their wardrobes and regain a sense of normalcy as…