Apparel, Clothing and Footwear

Euromonitor's apparel and footwear market research reports look a...

Euromonitor's apparel and footwear market research reports look at value sales of apparel (clothing) and footwear (shoes and boots). Analysis covers key trends within womenswear, menswear, childrenswear, sportswear and apparel accessories, across 46 ...

 
Country Report

Womenswear in Taiwan

Dec 2023

Total volume sales growth for womenswear in Taiwan in 2023 is expected to be down slightly on the previous year. This is partly explained by the normalisation of consumption patterns following the impressive rebound that accompanied the easing of the…

USD 1,195
Country Report

Apparel Accessories in Mexico

Dec 2023

In the evolving world of fashion, current trends indicate a notable shift away from apparel accessories, underscoring a preference for a more casual and minimalistic aesthetic. Modern dress styles increasingly favour elements such as jewellery,…

USD 1,195
Country Report

Apparel and Footwear in Mexico

Dec 2023

In 2023, categories within apparel and footwear in Mexico are set to experience diverse trajectories in terms of current value growth. While the overall trend is expected to be positive, apparel accessories is anticipated to continue to see a…

USD 2,450
Country Report

Childrenswear in Mexico

Dec 2023

Films targeted towards children, or those featuring iconic childhood characters, significantly influence childrenswear trends. Licensing has always been essential to boost sales in this category, especially with the regular release of children’s…

USD 1,195
Country Report

Footwear in Mexico

Dec 2023

The year 2023 has marked a period of robust value growth for Mexican companies, yet the national footwear industry faces critical economic challenges that threaten its progress. A key concern is labour shortages, as the younger workforce is exploring…

USD 1,195
Country Report

Hosiery in Mexico

Dec 2023

After the post-pandemic years, a shift back towards more formal attire in the workplace has been emerging in 2023, despite the persistence of hybrid work models. While many employees continue to work remotely for part of the week, the days spent in…

USD 1,195
Country Report

Jeans in Mexico

Dec 2023

Jeans is set to experience near statis in volume sales in Mexico in 2023, following a pronounced rebound during 2021 and 2022, when post-pandemic trends favoured more casual styles, particularly for workplace attire. In anticipation of a full return…

USD 1,195
Country Report

Menswear in Mexico

Dec 2023

The landscape of men’s fashion has undergone notable changes in response to evolving workplace dynamics. Initially, the pandemic fostered a shift towards hybrid work models, allowing men to embrace less formal attire. The smart-casual style, blending…

USD 1,195
Country Report

Sportswear in Mexico

Dec 2023

In 2022, buoyed by post-pandemic recovery optimism, sportswear giants such as adidas and Nike significantly ramped up their import volumes. However, by 2023, the import volumes for these two brands were seeing a sharp decline, especially when…

USD 1,195
Country Report

Womenswear in Mexico

Dec 2023

In 2023, the release of the Barbie film in the middle of the year had an astounding impact on womenswear, giving rise to the “Barbiecore” trend, whereby enthusiasts sought to emulate the iconic dolls’ outfits and colour palettes. This trend endured…

USD 1,195
Country Report

Apparel Accessories in Germany

Dec 2023

Volume demand for apparel accessories is expected to see a notable decline in 2023, demonstrating a shift in behaviour from German shoppers. Although the pandemic is over, changes in consumer behaviour have remained. The need for apparel accessories…

USD 1,195
Country Report

Apparel and Footwear in Germany

Dec 2023

In Germany, inflation and interest rates have remained high in 2023, and real GDP has remained relatively flat, negatively affecting consumer spending and demand for non-essential goods such as fashion items. Despite the expectation of an increase…

USD 2,450
Country Report

Childrenswear in Germany

Dec 2023

Childrenswear in Germany is expected to continue to see current value growth in 2023, given the high inflation rate and resultant price increases. Nevertheless, volume sales are set to decline, reflecting the cost-of-living crisis and low consumer…

USD 1,195
Country Report

Footwear in Germany

Dec 2023

After seeing close to double-digit current value growth in 2022, footwear has been facing challenges in Germany in 2023, and growth is set to slow. Several insolvencies have been filed in 2023 – an increase compared with the year before –…

USD 1,195
Country Report

Hosiery in Germany

Dec 2023

In 2023, hosiery in Germany has continued experiencing a shift in consumer behaviour, which started along with the reopening of businesses. Given the return to events outside of the home, such as socialising, travel, and office work, sheer hosiery is…

USD 1,195
Country Report

Jeans in Germany

Dec 2023

Levi Strauss Germany is set to maintain its leading position in both men’s and women's premium jeans in Germany in 2023, and stores have seen a consistently positive business performance. Levi’s enjoys long-time brand recognition amongst consumers,…

USD 1,195
Country Report

Menswear in Germany

Dec 2023

After seeing slow volume growth and exceptional current value growth in 2022, menswear is set to turn to volume decline in 2023, and much slower, although still significant, current value growth, largely driven by high inflation. In value terms,…

USD 1,195
Country Report

Sportswear in Germany

Dec 2023

Sportswear in Germany had a shy start to 2023, after the last quarter of 2022, when consumer confidence was at a record low. Despite initial pessimism about the economy in 2023, given the spike in energy prices, winter was less rigorous than…

USD 1,195
Country Report

Womenswear in Germany

Dec 2023

After a challenging end to 2022, when the holiday sales season’s underwhelming results left retailers apprehensive for the year ahead, 2023 started on a more positive note in womenswear. German consumers took a conservative approach to…

USD 1,195
Country Report

Apparel Accessories in Brazil

Jan 2024

In 2023, apparel accessories in Brazil saw commendable performances across various categories, especially belts and hats/caps. These accessories, representing a diverse range of styles and trends, contributed significantly to the overall fashion…

USD 1,195
Country Report

Apparel and Footwear in Brazil

Jan 2024

In 2023, apparel and footwear in Brazil navigated a complex landscape, shaped by the aftermath of the global COVID-19 pandemic. As the first official year post-pandemic, the nation saw a resurgence in socialisation and a desire for a return to…

USD 2,450
Country Report

Childrenswear in Brazil

Jan 2024

As Brazil navigated the economic landscape in 2023, the nation was at a turning point of recovery and resilience. While inflation presented new prospects of stabilisation, optimism for the future was limited by the effects of the pandemic and global…

USD 1,195
Country Report

Footwear in Brazil

Jan 2024

In 2023, Brazil experienced a challenging economic landscape, shaped by the lingering impacts of the global economic crisis and the ominous shadow of high inflation. A continued surge in footwear prices due to the economic downturn, fuelled by…

USD 1,195
Country Report

Hosiery in Brazil

Jan 2024

In 2023, the hosiery category in Brazil proved resilient, as this is a fundamental and enduring investment, and a staple in the everyday wardrobe of the Brazilian population. This significance became even more apparent in the wake of the pandemic, as…

USD 1,195
Country Report

Jeans in Brazil

Jan 2024

In the dynamic landscape of the Brazilian apparel and footwear industry in 2023, jeans was one category that stood out for its remarkable resilience against the uncertainties and challenges that have marked the economic trajectory of the country.…

USD 1,195
Country Report

Menswear in Brazil

Jan 2024

In 2023, Brazil found itself at a crossroads of economic recovery and lingering challenges. After grappling with the aftermath of the pandemic, economic perspectives have brightened, and inflation has somewhat stabilised. However, the path to…

USD 1,195
Country Report

Sportswear in Brazil

Jan 2024

In 2023, Brazil emerged as a beacon of recovery after the tumultuous period marked by the global pandemic. The economic landscape of the country witnessed a transformative shift as it navigated the challenges of the post-pandemic era. The first year…

USD 1,195
Country Report

Womenswear in Brazil

Jan 2024

In 2023, Brazil found itself at a crucial economic juncture, emerging from the shadows of the pandemic’s economic downturn. The country experienced a reduction in inflation after grappling with the economic fallout of the pandemic, offering a glimmer…

USD 1,195
Country Report

Apparel Accessories in Nigeria

Jan 2024

Apparel accessories reported a steep decline in sales in retail volume terms in 2023 due to a weak economy, high inflation, and reduced consumer spending power. Since many customers see apparel accessories as non-essential products, the category…

USD 1,195
Country Report

Apparel and Footwear in Nigeria

Jan 2024

Overall, retail sales of apparel and footwear in Nigeria saw a strong decline in volume terms in 2023 while price inflation ensured sales continued to grow in current value terms. High inflationary conditions limited consumer spending power, forcing…

USD 2,450
Country Report

Childrenswear in Nigeria

Jan 2024

Childrenswear saw a strong decline in retail volume terms in 2023 as demand fell due to consumers struggling to manage their finances as soaring inflation impacted the market. The inflationary conditions were driven primarily by the depreciation of…

USD 1,195
Country Report

Footwear in Nigeria

Jan 2024

Sales of footwear in Nigeria recorded a steep decline in retail volume terms in 2023, following the general pattern being seen across the apparel industry. This decline was due to the challenging economic conditions in the country with soaring…

USD 1,195
Country Report

Hosiery in Nigeria

Jan 2024

Sales of hosiery slumped in retail volume terms in 2023 as the challenging economic conditions in Nigeria put pressure on disposable income. With high inflation limiting consumer spending power consumers were forced to become more frugal and to focus…

USD 1,195
Country Report

Jeans in Nigeria

Jan 2024

Sales of jeans saw a double-digit decline in retail volume terms in 2023 due to the challenging economic conditions. In particular, the high inflation being seen in Nigeria placed limits on consumer spending power. Inflation was driven by the…

USD 1,195
Country Report

Menswear in Nigeria

Jan 2024

The challenging economic conditions in Nigeria in 2023 led to a strong decline in retail volume terms for menswear during the year. In particular, high inflation limited consumer purchasing power. An increase in unemployment and weak spending power…

USD 1,195
Country Report

Sportswear in Nigeria

Jan 2024

Demand for sportswear was negatively impacted by the weak economy in 2023, which was caused by high inflation which weakened consumer spending power as the cost of living rose. Although the category registered healthy growth in current value terms in…

USD 1,195
Country Report

Womenswear in Nigeria

Jan 2024

Womenswear in Nigeria recorded a strong decline in volume sales in 2023 due to the challenging economic conditions in the country, with value growth being largely due to significant price increases. High inflation limited consumer spending power…

USD 1,195
Country Report

Apparel Accessories in India

Feb 2024

After experiencing a rapid surge in growth during the initial stages of the COVID-19 pandemic, the trajectory of apparel accessories underwent a significant shift in 2022 and 2023. The demand for face masks, a pivotal component of the category…

USD 1,195
Country Report

Apparel and Footwear in India

Feb 2024

India’s distinction as having one of the youngest populations globally provides a significant advantage, particularly when it comes to fashion. With a substantial proportion of the population belonging to younger age groups, the country boasts a…

USD 2,450
Country Report

Childrenswear in India

Feb 2024

Childrenswear has been experiencing a notable surge in sales, fuelled by younger parents’ changing preferences and spending habits. With the rise of dual-income households, these parents possess more significant disposable incomes, enabling them to…

USD 1,195
Country Report

Footwear in India

Feb 2024

In a rebound from the strong decline seen in 2020 due to COVID-19, the footwear category in India has been seeing significant growth, and recovered to the 2019 level of value sales in 2023. Post-COVID-19, consumer spending on footwear increased after…

USD 1,195
Country Report

Hosiery in India

Feb 2024

In 2023, domestic travel in India witnessed remarkable growth of 56%, reflecting a significant increase in the number of people spending time away from their homes. This surge in travel activities, in turn, contributed to a higher retail volume…

USD 1,195
Country Report

Jeans in India

Feb 2024

Premium men’s jeans, and particularly premium women’s jeans, experienced robust value growth in 2023. The surge in demand can be attributed to a shift in consumer preference towards investing in high-quality jeans that offer durability and longevity.…

USD 1,195
Country Report

Menswear in India

Feb 2024

Menswear witnessed substantial double-digit current value growth in 2023, marking a continued strong rebound from the pre-pandemic downturn. In contrast to the previous year, which was characterised by festive purchasing and stockpiling, the…

USD 1,195
Country Report

Sportswear in India

Feb 2024

The demand for sportswear experienced a substantial surge in the post-COVID-19 era, driven by a shift in consumer preference towards adopting a healthier and fitness-oriented lifestyle in India. This transformation is evident in the growing emphasis…

USD 1,195
Country Report

Womenswear in India

Feb 2024

In 2023, a notable rise in social activities was observed, particularly with an increase in the number of women venturing out for work, which contributed to a significant surge in their spending on business attire, thereby fostering the growth of…

USD 1,195
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