Argentina

Bleach sales declined in 2023 for the third year in a row. The category saw sales rocket in 2020 due to the COVID-19 pandemic and fears about infection with the SARS-CoV-2 virus. However, in the following years, bleach sales plummeted due to the…

Sustainability issues are pushing forward a new chapter in how people get around in cities. From using shared mobility, to buying electric vehicles, urban mobility is a fast-changing industry. The briefing examines urban mobility trends, focusing on…

In 2023, beer in Argentina experienced negative growth, primarily influenced by a combination of rampant inflation and increasing costs of essential goods such as energy and food. These economic challenges significantly impacted both companies and…

The increasing demand for oral care packaging in Argentina can be attributed to factors such as rising levels of oral health awareness and the popularity of cosmetic dentistry, which has resulted in greater demand for oral care products. To stand out…

In 2023, Argentina's beauty and personal care industry continued to experience numerous challenges, shaping results. Argentina has experienced a double-digit rate of inflation since 2007, which became a triple rate in 2023, making the inflation rate…

In 2023, bath and shower in Argentina registered an overall decline in retail volume sales, with the triple-digit growth in retail value driven by price increases. With the threat of COVID-19 significantly reduced, the demand for hand sanitisers…

In baked goods in Argentina packaged flat bread and packaged leavened bread lead growth in retail volume sales for 2023. This surge in demand is partly attributed to the relatively low household penetration of packaged bread compared with its…

A rising number of handbag brands have emerged in Argentina with sales exclusively made through retail e-commerce. Many designers have started to produce handbags, offering products made with materials that are more affordable than leather and…

Although it was already the leading type of packaging in dried baby food in Argentina in 2023, flexible plastic saw an increase in its share, because this packaging format allows for portion-sized servings of dried baby food, facilitating parents to…

Milk formula registered a retail volume decline for most of the review period, with this set to continue into 2023. During 2022 and into 2023, milk formula prices increased above average inflation, making the product too costly for many parents. As…

In 2023, baby and child-specific products in Argentina registered triple-digit retail value growth; however, retail volume sales declined for the ninth consecutive year. This poor performance was due to persistent economic challenges, with rising…

The year 2023 witnessed a notable expansion in the market for away-from-home tissue and hygiene products in Argentina, driven by heightened touristic and gastronomic activities. With more people spending time outdoors and an uptick in inbound tourism…

Population growth in Argentina from 2021-2040 will result from positive natural change. Rising living standards and improvements in healthcare drive ageing, with growth in the senior population shaping consumer trends. Urbanisation will continue…

Buenos Aires and Rosario stand out as Argentina's most economically dynamic cities. Meanwhile, La Plata shows the greatest promise for future economic expansion. Nevertheless, cities in the country will face ongoing hurdles. In the short term, these…

Appliances and electronics specialists in Argentina operated in a complex and difficult economic situation. This led to subsequent decreases in retail sales, and several specialists were forced to close the business or at last some outlets during the…

In apparel and footwear specialists in Argentina prices increased well above the general rate of inflation in 2021 and 2022. However, in 2023, the situation was reversed, with prices of apparel and footwear rising at a lower level than the general…

Total current value sales growth for apparel and footwear in Argentina in 2023 is set to surpass that recorded in 2022. However, this is solely because the country’s entrenched problems with high inflation have recently been greatly exacerbated by…

As was the case throughout the review period, brands from womenswear, menswear and childrenswear have continued to enter apparel accessories and add more products to their established portfolios in the category in 2023. Argentina’s entrenched…

Retail volume sales of analgesics rebounded in 2023, following a two-year period of decline. While the COVID-19 pandemic boosted demand for acetaminophen (paracetamol), which was the only analgesic recommended by the government to alleviate the…

The increase in beer packaging unit volumes in Argentina can be attributed to a notable shift in consumer preferences towards beer as their preferred alcoholic beverage due to the introduction of new flavours, styles and brands, leading to stronger…