Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.
In 2022, cream was the most dynamic in retail volume terms among other dairy, and it is set to record another expansion in 2023. The good performance is explained by launches over the review period, leading to a stronger supply, with new pack sizes…
Other plant-based hot drinks, specifically the national drink yerba mate, dominates other hot drinks, being a staple product in most Argentinian households. Argentina is seeing high inflation in 2023, and in response, at the beginning of the year,…
As seen during the review period, sales of other pet food in Argentina continued to decline in retail volume terms in 2023, mainly due to the population decline of other pets, and this trend is set to continue into 2024. Due to the pet humanisation…
In the wake of the pandemic a significant shift in consumer behaviour was seen as people started spending more time outside their homes in 2022. There was a rise in on-the-go consumption, which necessitated a change in the way products were packaged.…
Retail volume sales of paediatric cough, cold and allergy (hay fever) remedies saw positive growth for the second consecutive year in 2023. With the resumption of pre-pandemic lifestyles, including the return of students to school and infants to…
Argentina experienced a highly complex economic situation characterised by rising inflation in 2023. Consumers were forced to make choices regarding which industries and categories they allocated available funds to, resulting in a decline in the…
Despite positive sales in certain categories, imported brands encountered significant challenges in meeting consumer demand. Bureaucratic hurdles related to imports created scenarios where retailers struggled to offer various models from different…
Personal luxury retail value sales rose by 93% in current terms in 2023 to reach ARS114.7 billion, with the strongest growth recorded by the leading brand owners such as France Argentine Cosmetics SA and Puig Argentina SA. This very positive sales…
Economic freedom is lacking in Argentina and the political landscape is unstable, whilst corruption continues to infiltrate the highest echelons of power. Hyperinflation is causing economic pain; however, currency weakness could help exporters. A…
The pet care industry in Argentina continued to experience a variety of challenges in 2023 due to macroeconomic instability. Inflation is chronic, with double-digit growth since 2007, and triple-digit growth of 133% in 2023, which was the highest…
Cat litter registered the highest current value growth in pet products in Argentina in 2023, and a similar performance is expected in 2024. Sales increased well above the inflation rate, driven by the increase in the cat population as they are…
Other plant-based milk registered a decline in retail volume terms in 2022, which is set to continue in 2023, with economic hardship leading many consumers to reorganise their budgets. This negatively impacts other plant-based milk products, with an…
Although plant-based yoghurt and plant-based cheese saw stronger growth from a very low base in 2023, plant-based milk remained the dominant product category within plant-based dairy in Argentina in 2023, accounting for 98% of overall sales and…
All polishes categories witnessed a decline in volume sales once again in 2023. The big driver behind this trend has to do with lifestyle changes. No other category has been impacted as strongly by new lifestyles as has polishes. However, in…
The positive volume growth that has been recorded in sales of portable players since 2020 can be attributed entirely to the huge boom that has been seen in demand for wireless speakers. While demand in all other categories of portable players has…
Open loop pre-paid cards initially gained significant traction, targeting individuals without a financial history to access traditional credit cards, particularly those in lower socioeconomic levels. However, the momentum of this segment has…
Value sales of premium and luxury cars grew by 82% in current terms in 2023 to total ARS118.4 billion by the end of the year. With high inflation eroding the value of savings and making spending on credit more appealing, many of Argentina’s…
In 2023, premium beauty and personal care in Argentina registered a strong contraction in retail volume terms, while retail value sales rose. Import restrictions were the key challenge for retail volume sales, with imports of premium beauty and…
Processed fruits and vegetables is subject to inflationary pressures in 2023. Notably, industry stalwarts like Mc Cain have withdrawn from the national Precios Justos programme, a move aligned with strategies to bolster profitability. 2023 has seen…
Most shelf-stable tomatoes are packaged in metal food cans in Argentina. However, for another consecutive year, the share of brick liquid cartons increased in shelf-stable tomatoes in 2023, primarily due to the preservation and dispensing…