Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
Deodorants in India showed double-digit retail current value growth in 2023. Consumers are increasingly conscious about personal hygiene, driving demand for deodorants as an essential grooming product. Moreover, a growing desire for good health and…
The market for deodorants in Indonesia saw a decline in current value terms in 2023, in contrast to the performance of the previous two years. Demand was restricted by the perception that prologued usage of such products could lead to irritation and…
Although sales of deodorants did not return to the pre-pandemic (2019) level in Japan in 2023, the category saw strong current value growth. The main reasons were that the opportunities for going out increased, the end of mask-wearing increased…
Deodorants in Kazakhstan witnessed steady growth in volume terms in 2023. This can be attributed to active promotion by manufacturers and an expanding consumer base. The influx of immigrants into the country has contributed to this rise. Despite…
Deodorant sprays posted the most dynamic growth within deodorants in Malaysia in 2023, rising fastest in both volume and current value terms as the format gained greater appeal among local consumers. Many brands of deodorant sprays have been…