Asia Pacific

Demand for wearable electronics in Vietnam continues to rise, although retail volume growth is more modest compared to previous years due to slower demand in the affordable to mid-priced segments, as local consumers become increasingly discerning and…

The COVID-19 pandemic significantly impacted the health consciousness of Filipinos, leading to a surge in the adoption of wearable electronics that focus on health and wellness monitoring. These devices track vital health metrics such as heart rate,…

Wearable electronics will see positive growth in volume terms in 2024, building on the more muted performance of the previous year. This will be driven by a number of factors, not least the health and wellness trend, which was facilitated by…

Wearable electronics continued to see a healthy performance in retail volume terms in 2023, supported by increased purchases of activity watches and smart wearables. Prevailing health and wellness trends and the high levels of convenience and…

The market for wearable electronics in South Korea will register an improved performance in 2024, following the sharp decline in sales volumes seen in 2023. The latter was largely due to economic uncertainties, which discouraged consumers from…

Singapore is expected to continue to witness a surge in demand for wearable electronics in retail volume terms in 2024. Spearheading this growth is smart wearables, which is anticipated to experience another year of double-digit retail volume and…

Wearable electronics in Malaysia benefits from rising awareness of health and wellness and fitness issues, which continue to pave the way for the greater adoption of such products in 2024. The category continues to show dynamism towards the end of…

Wearable electronics saw strong volume growth due to the COVID-19 pandemic, and this has continued, with double-digit growth expected in 2023. Health consciousness amongst consumers has spiked since COVID-19, and from 2020 there has been a wide…

Indonesia's wearable electronics category is witnessing substantial growth, fuelled by an increasing awareness of health and fitness among the population. The widespread adoption of smart devices, combined with a surge in health-conscious consumers,…

Wearable electronics in India continues to experience robust growth, driven by falling unit prices, technological advancements and growing consumer awareness of health and wellness. Intense competition among existing players and new entrants has…

As consumers continue to embrace the health and wellness habits nurtured during the pandemic, there is increasing demand for wearable electronics in Hong Kong, with the latter further penetrating the local market. Demand is being mainly driven by…

Overall wearable electronics in China is expected to see another year of low retail volume decline in 2024. Factors contributing to the decline in wearable electronics in 2024 include rising unit prices across categories, and the lengthening…

This report analyses the e-commerce landscape in China, South Korea and Japan. It highlights the importance of these markets for domestic strategy and international expansion. The report showcases top retailers and focuses on consumer preferences,…

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…

The COVID-19 pandemic has brought about significant changes in business models and consumer behaviour, as well as altering the ways and the geography many of us live, work, study and play. Understanding what changes will stick after the pandemic…

Xiaomi, TCL and Oppo are aggressively expanding into overseas markets and enjoy tremendous success. However, these brands tend to be popular with consumers due to their low prices. What can Chinese brands do to shed the negative perception of low…

Overall demand for portable players in Vietnam continues to grow, driven by wireless speakers. These devices appeal to young audio enthusiasts who are eager to improve sound quality or upgrade their current models. They are attracted to features such…

In general, sales of portable players have been primarily fuelled by the popularity of wireless speakers, which have remained unaffected by the rise of smartphones, unlike portable multimedia players and e-readers. In fact, the growth of wireless…

Retail volume sales of portable players in Thailand in 2023, as portable media players, epitomised by the iPod, continued on their path of decline. With the rise of smartphones, consumers now have access to various applications that provide similar…