Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
In Indonesia, the demand for headphones has seen a notable increase, driven in large part by the popularity of True Wireless Stereo (TWS) earbuds. Headphones have evolved from being a mere accessory to an integral part of a person’s lifestyle,…
Headphones in Japan saw fairly flat sales in 2022, and this is set to continue in 2023. Both in volume and current value terms, these two years are set to see growth or declines of less than 1%. Looking at category performances in volume terms,…
In 2024, headphones in Malaysia is projected to see moderate retail volume growth, mainly due to TWS earbuds, but also wireless headbands, as wireless earphones sees a further steep decline. Importantly, the overall growth performance represents an…
In Singapore, headphones is expected to experience significant retail volume growth in 2024. True Wireless Stereo (TWS) earbuds has become the frontrunner, offering a wide array of options across various price points. This growth can be attributed to…
The market for headphones in South Korea will see positive growth in retail volume terms in 2024, in contrast to the declines of the previous two years. TWS earbuds will be the key performance driver, with noise-cancelling features and superior sound…