Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
Nestle´ remained the leading player in juice during 2023, accounting for over a third of volume sales. The company’s success lies in the high brand recognition of the umbrella Nestlé brand, a loyal consumer base, a wide distribution network and…
Juice consumption has long been declining in off-trade volume terms, and is anticipated to continue declining in the forecast period. This downwards trend is primarily due to growing concerns about the sugar levels found in juice, prompting a shift…
Juice has long been experiencing a decline in its popularity, with off-trade volume sales falling for over 10 years, and this set to continue in 2023. Once synonymous with a premium image, juice has lost customers to freshly squeezed juice due to its…
100% juice was the most dynamic of the main juice categories in Taiwan in off-trade volume growth terms in 2023. This was primarily due to the increasing preference for healthier soft drinks among consumers, as such products are perceived to be…
Juice is traditionally seen as a healthy beverage in Thailand due to its high vitamin content. As such, off-trade volume sales saw healthy growth in 2023, continuing the trend of the previous year. Reconstituted 100% juice saw a particularly strong…