Understand the cultural and socioeconomic influences that shape i...
Understand the cultural and socioeconomic influences that shape industry demand throughout Asia-Pacific, with local insight, market statistics and analysis ranging from strategic regional overview to in-depth coverage by country or city.
Volume sales of menstrual care products fell faster than the decline in the female population aged 12-54 in Japan in 2023, according to Euromonitor’s Consumers data. One reason was price increases. Inflation was seen globally after the pandemic,…
In 2023, nappies/diapers pants witnessed another year of significant retail volume decline in Japan, despite seeing growth in current value terms. There is no sign of a weakening of the decrease in the number of births in Japan. According to…
Looking at the performance of retail adult incontinence in Japan in 2023, current value growth was underpinned by price increases. The overall category saw a double-digit increase in the average unit price in current terms, which turned the low…
Retail tissue turned to decline in Japan in volume terms in 2023, although current value growth continued. 2022 and 2023 were years of price increases for the category. For instance, Daio Paper increased the B2C product shipment price by 15% or more…
In 2023, both retail and away-from-home tissue and hygiene in Japan maintained growth in current value terms. Demographics, the fading away of COVID-19, and inflation were key factors affecting the industry in 2023. Baby-related products such as…