Asia Pacific

Wine saw volume sales grow in Thailand in 2023. Imported wines, especially from traditional wine-producing regions like France, Italy, and Australia, are highly sought after in Thailand. The demand for imported wines continued to grow in 2023, driven…

Sweet biscuits, snack bars and fruit snacks is set to see current value growth in Taiwan in 2024. In 2023, there was a decline in overall demand for sweet biscuits as consumers decreased their home snacking habits and bulk purchasing. This…

Sugar confectionery is set to see current value growth in Taiwan in 2024, though volumes are expected to stagnate during the year. As in the chocolate confectionery category, the overall demand for sugar confectionery showed a decline in demand in…

Spirits saw a rise in volume sales in Thailand in 2023. Thailand's vibrant hospitality and tourism industry makes a significant contribution to the consumption of spirits in the country. Tourist destinations, such as Bangkok, Phuket, and Chiang Mai,…

The snacks market is set to see current value growth in Taiwan in 2024, though volume sales are expected to decline. Many consumers have reduced their habit of eating snacks at home and also reduced the practices of hoarding and bulk purchasing since…

Savoury snacks is set to see modest current value growth in Taiwan in 2024, with volume sales declining. Home snacking habits have declined, with consumers reducing their habit of snacking at home and engaging in less hoarding and bulk purchasing.…

RTDs saw volume sales increase in Thailand in 2023. Consumers have been increasingly consuming the product since the end of the COVID-19 crisis, thanks largely to RTDs’ potential for on-the-go consumption. Consumers have returned to their normal…

This report provides valuable insights into product innovation in Singapore, analysing data from Euromonitor International’s Innovation platform. The report covers the food and beverage categories, showing the level of new brand and sub-brand launch…

Ice cream is set to see modest current value growth in Taiwan in 2024, with volumes expected to fall. Single portion impulse dairy ice cream showed a limited recovery in 2023. With the face masking policy officially lifted in 2023, consumers returned…

Gum is set to see current value growth in Taiwan in 2024. Originally, it was expected that, after the pandemic, consumers would return to buying chewing gum at convenience stores, especially as people began to resume normal social interactions. It…

Cider/perry saw volume sales increase in Thailand in 2023. Cider/perry relies heavily on the on-trade channel, while it has remained a challenge to develop off-trade sales because Thai consumers are not familiar with drinking cider/perry products. In…

Chocolate confectionery is set to see current value growth in Taiwan in 2024, though volume sales are expected to fall. Demand has been undermined by the fact that the habit of snacking at home is declining. Many consumers have reduced the amount of…

Beer saw volume sales increase in Thailand in 2023. On-trade is considered an important distribution channel for beer in the Thai market. Many brand-sponsored events such as concerts and festivals are held to generate awareness and sales, though this…

Alcoholic drinks saw volume sales rise in Thailand in 2023. Beer and imported spirits registered a dynamic year, while wine saw growth in the number of imports and cider/perry remained a niche segment. Tourism was a key influence on the development…

Further strides have been made in tackling corruption, but government integrity has dropped, leading to deteriorating economic freedom. Although economic growth slowed markedly, it remains solid and is leading to jobs creation, helping to control…

Wine in Kazakhstan registered very healthy volume growth in 2023, as the wine culture continued to develop, with consumers becoming more discerning. There was also a wide of range of quality, competitively priced wines available, such as from Georgia…

Total sweet spreads packaging volumes maintained growth in South Korea in 2023. Jams and preserves continued to account for the highest packaging volumes, and also saw the highest growth. Glass jars continued to be the dominant packaging for sweet…

As is the case with a number of other snacks categories in Azerbaijan, the gradual easing of inflationary pressures means sweet biscuits, snack bars and fruit snacks is set to record a slowdown in current value growth in 2024, but post slightly…

Current value sales growth for sugar confectionery in Azerbaijan in 2024 looks set to be slower than in 2023, mainly because upward pressure on unit prices has eased somewhat thanks to a reduction in the rate of inflation. The latter factor has also…

Spirits in Kazakhstan registered a fall in volume sales in 2023. Vodka continued to dominate spirits, accounting for nearly 80% of total volume, thus shaping the overall trends in spirits. Despite vodka's traditional significance in Kazakh culture,…