Asia Pacific

After a return to healthy growth in 2021, following the pandemic-induced decline in 2020, snacks sales were again negatively impacted by COVID-19 in 2022, as case numbers spiked in China, the region’s biggest market. However, although volume sales…

Snacks in Azerbaijan is poised to record a moderate slowdown in current value sales growth in 2024, but show a slightly improved performance in retail volume growth terms. This is mainly explained by the gradual easing of inflationary pressures…

In 2024, snacks in Bangladesh saw strong price increases, which impacted demand. A dollar shortage disrupted imports, boosting local product development, especially in savoury snacks and sweet biscuits. Rising living costs push consumers toward…

In 2024, snacks in Cambodia's is thriving, driven by economic growth, tourism revival, and manageable inflation. Post-pandemic recovery and GDP growth have boosted consumer spending. Political stability attracts investments, supporting growth and…

As consumers’ lives gradually returned to normal in 2023, retail current value sales of snacks experienced a return to growth. However, in 2024, the growth rate for snacks in China is set to slow slightly, becoming almost static, due to the impact of…

Overall snacks in Hong Kong is displaying a positive growth trajectory, buoyed by strategic product innovation and evolving consumer preferences. Despite the challenges posed by rising retail prices, manufacturers are leveraging new flavour profiles…

Snacks in India experienced strong double-digit value growth in 2022 supported by the strong performances of ice cream and chocolate confectionery. Post-pandemic, pent-up demand combined with the extended summer season drove the growth of ice cream,…

Snacks in Indonesia has been showing signs of recovery following the disruptions of the COVID-19 pandemic, with social mobility gradually increasing. While the market is not fully recovered yet, there are still reasons for optimism, particularly with…

Snacks in Japan witnessed growth in retail current value terms in 2023, yet volume sales in many categories saw a decline due to price increases. The rate of price hikes was notably around 10%, but there were instances where products underwent…

Snacks in Kazakhstan is seeing positive growth in 2024, in both volume and value terms. This is supported by the abilities of international companies in being able to rebuild their supply chains, including from Europe, after the disruptions created…

Snacks in Laos remains dominated by international brands with more products being introduced to local consumers. Additionally, more local brands have been seen, particularly within sweet biscuits, snack bars and fruit snacks, ice cream and savoury…

The market for snacks in Malaysia is set to decline in retail volume terms in 2024, following the sluggish performance of the previous year. Growth is being impacted by the increasing prices of raw materials (notably, cocoa and sugar), sparked by the…

In 2024, snacks in Myanmar see a rebound in volume sales driven by adaptations to consumer demands and lifestyle changes. Companies are introducing smaller packs and innovative flavours, catering to evolving tastes. Increased mobility has led to more…

It is expected to be a positive picture for snacks in Pakistan in 2024, with healthy constant value and volume growth, partly supported by population growth. This positive picture is in spite of continuing soaring inflation, though growth has eased…

Snacks is set to maintain retail current value growth in Singapore in 2024, as price rises and premiumisation will continue to drive value increases across all the main snacks categories. Meanwhile, price rises and the high cost of living are…

Snacks in South Korea is set to maintain solid retail current value growth in 2024, affected by multiple influences. Inflation, along with the rising costs of raw materials and labour, is exerting significant pressure on manufacturers, leading to…

Snacks in Sri Lanka is seeing a return to retail volume growth amid a shift to healthier options and smaller packs in 2024. Players are trying to limit prices while others launch new products to lure consumers. Small local grocers lead distribution…

The snacks market is set to see current value growth in Taiwan in 2024, though volume sales are expected to decline. Many consumers have reduced their habit of eating snacks at home and also reduced the practices of hoarding and bulk purchasing since…

Thailand’s full return to normality and tourism in 2023, with no more COVID-19-related restrictions or quarantines, is expected to boost the country’s overall economy and, in turn, positively benefit snacks. Indeed, consumers’ return to out-of-home…

Overall, snacks in the Philippines is projected to continue to register healthy retail volume and current value growth over 2024. In retail volume terms, established categories ice cream and savoury snacks and newer ones snack bars and fruit snacks…