Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Azerbaijan. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
As COVID-19 restrictions lift and society returns to face-to-face interaction, the regular seasonal sicknesses —colds and flus—are making their own return to Azerbaijan. More social mingling means not just handshakes and hugs on the rise; sniffling…
Consumer health in Azerbaijan is seeing something of a resurgence in 2023. New entrants are livening up the marketplace, and fresh medications are making their mark. The once-stringent Tariff Regulatory Authority has taken a step back, loosening the…
In 2023, the COVID-19 pandemic has lost some of its disruptive potency; however, analgesic sales in Azerbaijan are ticking upwards in value terms (with the exception of adult aspirin). Value sales are being pushed by Azerbaijan's reliance on imports,…
Azerbaijan’s authoritarian tendencies undermine democracy, whilst tensions with neighbours are increasing. Maintenance in the oil sector adversely affected the economy and the sector’s dominance continues to result in limited export diversification.…
The yoghurt category is facing another year of muted volume growth in 2023 in the face of higher retail prices. Azerbaijan is heavily dependent on food imports both from Russia and Ukraine and trade flows remain disrupted. Inflation also remains…
Retail prices for other dairy products have moderated in 2023 after the sharp hikes seen in 2022. Current value sales remain positive for most essential other dairy products, including cream and fromage frais. The latter is by far the most popular…
Price growth in drinking milk is stabilizing in 2023 following the rapid increase in prices of drinking milk products. Still, milk is a staple product in the country and consumption therefore remains on an even keel, even in periods of high…
Dairy products and alternatives are witnessing significant growth in current value terms, due to inflation and higher production costs, which is placing upward pressure on retail prices. Consumer price sensitivity remains strong with a high…
Retail price inflation slowed down in 2023 and this had a positive effect on the cheese category, with retail volume sales rising at a steady pace. Still, the cheese category remains import-dependent, a factor that also influences pricing. The war in…
Butter and spreads are seeing retail prices fall in 2023, following a period of dynamic price increases in 2022. Current value sales have been pushed into decline as the inflation rate slowed in Azerbaijan and logistical supply chains were adjusted…
The year 2022 saw significant price increases in baby food leading to a dynamic rise in current value sales, although demand was hampered as a result. As the inflation rate slows somewhat in 2023, current value growth has also abated, although…
In addition to being a staple at large social gatherings such as weddings and parties, wine is traditionally among the alcoholic drinks most commonly consumed when Azerbaijanis come together with friends and family in smaller numbers in private…
Vodka continues to be the dominant product area in overall spirits, still accounting for close to 90% of spirits sales in total volume terms in 2022. This means that the dynamics in vodka generally determine the performance of overall spirits, with…
RTDs continues to be among the smallest alcoholic drinks categories in Azerbaijan, with young adult consumers as its main target audience. Traditionally, the category has been perceived as an affordable way to drink and, in 2022, it received a new…
Cider/perry posted only marginally positive growth in 2022 as its recovery after the steep decline seen in sales in 2020 seemed to run out of steam. Following the double-digit decline in 2020, cider/perry showed a modest rebound in volume sales terms…
In 2022, beer showed a positive trend, with total volume sales recording a modest increase, driven by a strong performance in the on-trade. The recovery of the market due to the restoration of tourist flows as well as a generally more stable…
In 2022, the recovery from COVID-19 as well as from the political events of 2020 continued to be seen in alcoholic drinks in Azerbaijan. A strong recovery in the tourism industry as COVID-19 restrictions were eased and then completely lifted…
This report assesses the business environment in Azerbaijan, focusing on the regulatory environment, stability of the financial system, FDI intake, labour market flexibility and skillset, trade openness, mobility infrastructure, ICT adoption and…
It is important to understand how urbanisation is being driven in emerging markets, and how new suburban developments are occurring in developed markets, what changes in household types and sizes will occur, and how the modern home will evolve,…
Following the adverse impact of the COVID-19 pandemic that caused oil prices to collapse in 2020 and annual real GDP to contract by 4.2% in 2020, the Azerbaijani economy rebounded strongly and grew by 5.6% in annual real terms in 2021. This is partly…