Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2023, sun care in India saw robust double-digit retail current value growth, with sun protection remaining the only category with notable sales. Growth was significantly driven by the continued increase in outdoor activities and events. The rising…
In 2023, skin care in India continued to see robust retail current value growth, maintaining its double-digit growth momentum. A key driver of this growth was the increasing consumer focus on ingredients, with consumer awareness and knowledge driving…
Premium beauty and personal care in India experienced robust double-digit retail current value growth in 2023, driven by categories such as colour cosmetics, skin care, and deodorants. Both international and local premium brands capitalised on this…
Oral care in India experienced mid single-digit retail current value growth in 2023, driven by brands expanding their presence in rural markets, and targeting premiumisation in urban areas. Amongst the various categories within oral care, toothpaste…
Men’s grooming in India experienced substantial retail current value growth in 2023, fuelled by increasing awareness amongst men about grooming and personal care. Historically, men in India showed limited interest in grooming beyond basic hygiene.…
Mass beauty and personal care in India experienced robust retail current value growth in 2023, with a significant driver of sales being the integration of skin care ingredients across various categories. This trend, often referred to as…
Hair care in India maintained solid retail current value growth in 2023. Salon professional hair care showed robust growth for another year in 2023, surpassing the growth rates of all other hair care categories. This growth was driven by increasing…
Fragrances in India experienced significant retail current value growth in 2023, driven by several key factors which contributed to expanding the popularity and consumption of such products. As Indian consumers increasingly prioritise personal care…
Depilatories in India experienced substantial double-digit retail current value growth in 2023, finally surpassing the pre-pandemic sales figures. This surge can be attributed to the growing consumer inclination towards personal grooming as a…
Deodorants in India showed double-digit retail current value growth in 2023. Consumers are increasingly conscious about personal hygiene, driving demand for deodorants as an essential grooming product. Moreover, a growing desire for good health and…