Market research on the beauty and personal care industry. Standar...
Market research on the beauty and personal care industry. Standardised and cross-comparable total market sizes, market share and share data, distribution and industry trends and category level information.
In 2023, the cost of living remained high in the Dominican Republic driving consumers towards more affordable options in bath and shower. Sales of bar soap picked up considerably as these formats are still considered a more economical alternative to…
Bath and shower sales benefitted from the warm weather conditions in Peru in 2023, resulting in consumers taking showers more often. The country experiences hot temperatures in 2023, along with effects from the El Niño phenomenon which brought…
In 2023, beauty and personal care in the Dominican Republic witnessed steady retail volume growth despite the relatively weak economy and high Inflation. Although the rate of inflation fell in 2023 compared to the previous two years, the overall…
The beauty and personal care market sustained little growth in either value or volume terms in 2023. The market suffered from increased smuggling from Argentina which negatively affected sales of hair care and oral care in particular. Despite…
Beauty and personal care in Peru continued to be affected by economic pressures in 2023. While value growth was supported by persistent price hikes caused by inflationary pressures, volume was showing overall flat growth due to the price-sensitivity…
In the Dominican Republic, multifunctionality has become an increasingly sought-after attribute in colour cosmetics. Not only are consumers more informed about the benefits of certain compounds, but they are seeking simplification in their beauty…
Sales in colour cosmetics were strong in both value and volume terms in Peru in 2023. However, it is noted that the volume trajectory, albeit robust, is lower than the anticipated potential. While the return to out-of-home lifestyles rebounded…
Deodorants are widely used by the population in Dominican Republic, where it is considered a necessity regardless of income group. Despite the price increases in recent years, demand has proved resilient with retail volume sales continuing to rise in…
Sales in deodorants were supported by the weather conditions in Peru in 2023, resulting in healthy value growth and more tempered volume growth. Indeed, the country experienced hot temperatures in 2023, along with effects from the El Niño phenomenon…
Depilatories in the Dominican Republic witnessed steady volume growth in 2023. Demographic groups with lower purchasing power have become more cautious with their purchases in recent years, with inflation taking its toll. Less essential products such…
The expansion of depilatories in 2023 was tempered by the growth in in-salon beauty treatments in Peru. Cosmetic hair removal treatments, such as laser treatments, are seeing a growing acceptance among Peruvian consumers, thus impacting the frequency…
In the years prior to the pandemic, consumers were keen to migrate towards premium fragrances in the Dominican Republic. However, with the economic effects suffered by low- and middle-income Dominicans during the pandemic and the subsequent…
Premium fragrances led fragrances sales in Peru in 2023. Premium fragrances achieved healthy value and volume sales, albeit at lower growth rates than seen over the past couple of years, as the category normalised after the pandemic era slump. While…
In 2023, hair care in the Dominican Republic witnessed slightly slower growth in retail volume and current value terms, as consumers were more cautious with expenditure in the face of high inflation. Consumers switched to new packaging sizes and…
Hair care crept back into sub-decimal positive volume sales in 2023 in Peru, while value is more strongly supported by higher unit prices caused by inflationary pressures. Overall, hair care is being supported by at-home hair treatment and styling…
Consumer purchasing behaviour of beauty and personal care has evolved in the face of rising costs of living, with middle- and low-income demographics most affected by the inflationary conditions in the Dominican Republic. Many of these consumers were…
Sales in mass beauty and personal care in Peru were characterised by seller trends in 2023. Notably, direct sellers are investing in omnichannel strategies in order to boost sales. Although direct selling consultants continue to offer great value to…
With the onset of the COVID-19 pandemic in 2020 and consumers spending more time at home, shaving frequency among men decreased significantly, denting retail sales of shaving products and blades. In later years, Dominicans renewed their interest in…
Men’s grooming achieved positive value and volume sales in Peru in 2023, albeit at slower growth rates than seen over the past two years. Although men are becoming more interested in taking care of their appearance in Peru, they tend to be more…
Retail sales of oral care products showed greater dynamism in current value terms, with volume growth subsiding due to lingering high prices in the Dominican Republic. Basic oral care habits such as teeth brushing are well established among the…