Beauty and Personal Care

In 2023 growth in fragrances in Thailand was supported by the continued return to pre-pandemic lifestyles in terms of work, study and socialising outside the home. This increased interaction with others helped to push demand for fragrances in both…

In 2023, fragrances in Taiwan recorded double-digit retail value growth. Stricter regulations on flavours and fragrances and consumers' increasing focus on healthy and natural ingredients have increased the cost of manufacturing. Higher packaging…

Fragrances in Switzerland posted a positive growth performance in 2023, albeit slight in retail volume terms. Retail current value growth was stimulated by the inflationary context, which led to unit price and retail selling price increases.…

A powerful current of premiumisation is sweeping fragrances in Sweden. Consumers are increasingly drawn to niche or artisanal scents, seeking individuality and exclusivity. These unique olfactory experiences offer a way to stand out from the crowd.…

Premium fragrances outperformed mass fragrances in Spain in 2023, as consumers seek to treat themselves to “affordable indulgences”. Interestingly, despite the depressed economic climate, with the cost-of-living crisis and inflationary pressures,…

Fragrances maintained double-digit current value growth in South Korea in 2023, with premium fragrances continuing to overwhelmingly dominate, and also seeing the strongest growth in this year. The super-premium segment in fragrances is primarily…

Despite recording a positive performance in 2023, demand for fragrances in South Africa remained below pre-pandemic levels. This is because many local consumers continued to face economic pressures and prioritised essential beauty and personal care…

In 2023, the ongoing return to socialising outside the home both at work/school and whilst doing activities had a positive impact on the performance of fragrances in Slovenia. Fragrances are considered an essential accessory by Slovenians, and the…

Premium fragrances recorded high single-digit current value growth in 2023, with retail volume sales being notably slower and impacted by stubbornly high inflation. Mass fragrances declined in in both retail value and volume terms, with economic…

In 2023, fragrances in Singapore experienced significant growth in both retail volume and current value terms, surpassing the pre-COVID-19 levels, seen in 2019. With the resurgence of activities outside the home, such as work, school, and travel,…