Beauty and Personal Care

In 2023, demand for hair care in the United Arab Emirates continued to rise across the category, as local consumers maintained their hair care routines in line with greater mobility outside of the home. However, players have been trying to find…

Hair care recorded another year of solid current value growth in 2023, but this was predominantly driven by unit price increases, as established products such as standard shampoos and 2-in-1 products contracted in volume terms. Diminishing interest…

2022 was characterised by high inflation, which brought price increases and volume pullbacks across the US consumer goods space. Amidst this economic environment, hair care witnessed divergent performances in the US, as consumers tightened their…

In 2023, retail value sales of hair care recorded double-digit growth. This was largely due to inflationary pressures, however, as volume growth was more muted. Salon professional hair care was the best performing category. On the contrary, the…

Despite inflation showing signs of easing, the cost of hair care products continued to rise in Turkey in 2023. This economic pressure is impacting consumer spending habits. Many were forced to "trade down" to more affordable options, prioritising…