Beer

Total volume sales of beer in Japan decreased slightly from 2022 to 2023. Although on-trade sales saw a double-digit increase, maintaining the post-pandemic recovery trend started in 2022, the impact of the decline in off-trade sales, as consumers…

In 2023, beer in China saw a slight rebound in total volume sales compared with 2022, mainly driven by the easing of pandemic restrictions and a return to growth in on-trade sales. However, total volume sales were still short of the 2019 figure in…

Beer volumes surpassed pre-COVID-19 levels in 2022. This was partly attributable to India's historically low per capita consumption and the lower starting point created by the pandemic. Indeed, 2020 witnessed a significant decline in beer consumption…

The long-awaited post-pandemic rebound of on-trade sales materialised in 2022, as most foodservice outlets were fully reopened for the entire year, in sharp contrast to the closures affecting the previous year. In March 2022, nightclubs were also…

Following the remarkable success of beer in 2021, the category demonstrated resilience and continued to achieve total volume growth in 2022. The return of socialisation, events, and on-trade consumption occasions played a significant role in…

In 2022, beer showed a positive trend, with total volume sales recording a modest increase, driven by a strong performance in the on-trade. The recovery of the market due to the restoration of tourist flows as well as a generally more stable…

Beer saw a fairly flat performance in volume terms in 2022, when compared to the previous year. While on-trade volumes continued to edge towards their pre-COVID-19 levels, thanks to the removal of pandemic-related restrictions, off-trade sales were…

Serbians returned to the on-trade in greater numbers in 2022 as COVID-19 fears subsided and restrictions were lifted with this continuing to drive volume sales of beer. Lager remains by far the most popular beer in Serbia, although smaller beer…

Beer registered healthy volume growth in 2022. Part of the reason for the positive performance was increased socialising, as society fully opened up post pandemic lockdowns. The FIFA World Cup in December also contributed to the high levels of…

As New Zealand emerges from the COVID-19 pandemic, the performance of beer was characterised by strong growth in two key categories – ales and non-alcoholic beers, with both categories recording double digit growth. With the categories operating at…

Domestic mid-priced lager brands like Tiger, Carlsberg Green Pilsner, Heineken and Anchor Smooth enjoyed strong growth in 2022 due to their visibility on retailers’ shelves and wide channel coverage in both the off-trade and on-trade. Consumers…

A number of key sporting events boosted beer sales in 2022. Guayaquil hosted the final of the Copa Libertadores bringing many tourists in from Latin America, most of them Brazilians who enjoy drinking beer. Amstel launched a special commemorative…

Following a further slowdown in the number of new COVID-19 cases in 2021, consumers and businesses, including the beer industry, seemed to be dealing with yet another serious inflation problem in 2022. The increase in production, shipping, and…

On-trade beer consumption continued to increase strongly in 2022, as following the relaxation of restrictions in 2021, restrictions on dine-in were fully removed in Singapore in 2022. From 29 March 2022, the 22.30hrs cut-off for the sale and…

Multi Bintang Indonesia PT Tbk continues to lead the Indonesian beer category, with its strength founded on its wide range of products - which includes but is not limited to lager, flavoured lager, low alcohol and non alcoholic beer - as well as…