Brazil

The next billion consumers represent new growth opportunities worth trillions of dollars in consumer spending across the globe. However, the next billion consumers are not a monolithic cohort, as they vary hugely from market to market. In order to…

Brazilians’ general health awareness was rising even before COVID-19, but this was accelerated by the pandemic. Moreover, the high levels of sugar, fat, and salt in packaged food were heightened following the introduction of new legislation in the…

New labelling legislation was implemented in Brazil towards the end of 2022, so 2023 was the first full year it was in place. The legislation requires a clear, prominent front-facing nutritional label of a standardised size. It also requires an alert…

Many Brazilian consumers have become more concerned about their health, and are keen to prevent medical problems by eating and drinking well. This has benefited health and wellness products within snacks. Consumers are increasingly aware of the link…

2023 was the first full year of Brazil’s new labelling legislation for packaged foods, after being brought into effect in October 2022. Changes were made to how nutritional labels work and are positioned, by standardising sizes, in addition to…

Dairy products and alternatives with health and wellness claims have benefited from greater consumer interest in certain specific attributes provided by such products. One of the most significant health and wellness trends in dairy products and…

Polarisation in consumption habits was seen, as the pandemic and economic crisis hit Brazilians hard. However, as pressures on the economy eased, 2023 was a more positive year, and an increasing number of consumers had a propensity to spend on health…

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…

As the end of 2021 approaches, almost two years into the COVID-19 pandemic, the emergence and rapid spread of the Omicron coronavirus variant has increased uncertainty and weakened the momentum of the global recovery. This series of quarterly reports…

The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…

The coronavirus (COVID-19) pandemic has triggered the most severe global recession in nearly a century. Businesses are operating in a world of anxieties and uncertainties, not knowing what will be the new normal or when output and consumer spending…

The global outlook has improved as of Q1 2021, thanks to vaccination progress in many developed countries. Nevertheless, the recovery prospects remain distant for most economies in the face of the spread of new, more infectious variants of the virus.…

This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…

The report examines inflation level and drivers globally and in the key countries. Global inflation is forecast to accelerate due to higher energy and commodity prices, disruptions in supply chains and weaker business confidence. Impact varies…

This report examines inflation levels and drivers globally and in key countries. In 2023, global inflation is expected to ease from its peak in 2022, but remaining significantly above-trend. Geopolitical risks and uncertainty in the energy market are…