Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Brazil. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Cigars in Brazil saw a double-digit retail volume decline in 2023, which can be attributed to consumers shifting their purchases to international markets. With the resurgence of international travel from 2022, Brazilian producers faced increased…
Cigarettes saw a strong retail volume increase in Brazil in 2023, although this was mainly due to a switch from illicit trade, rather than a strong increase in demand for tobacco products, with a decline in smoking prevalence. In 2023, cigarettes in…
In 2023, Brazil saw growth in per capita disposable income, driven by reduced unemployment and increased labour productivity. However, income inequality remained high, with a significant portion of the population living below the poverty line. Over…
Sunglasses in Brazil experienced steady growth in 2023, and this is set to continue in 2024, in a marked improvement from the struggles faced during the pandemic years. While growth has not been as aggressive as in other categories, and sales have…
2023 and into 2024 has been a challenging period for spectacles in Brazil. Despite achieving growth slightly above inflation, the category has faced significant hurdles that have required resilience and multiple sales strategies to navigate. Global…
Eyewear in Brazil has navigated a complex socioeconomic landscape in 2023 and 2024, marked by both local and global challenges. Post-pandemic recovery saw Brazil grappling with high inflation rates up until 2022, which significantly eroded consumers’…
Contact lenses and solutions in Brazil experienced exceptional growth in 2023, registering a double-digit increase in current value terms, with continued positive, although slower growth expected in 2024. This category has significantly propelled…
The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Cambodia covers production and consumption trends in agricultural commodities, energy…
Pet products in Brazil is set to experience continued retail current value growth in 2024, fuelled primarily by innovative product offerings catering to diverse consumer needs across various categories. Signs of recovery have been seen in the…
The pandemic, coupled with a surge in pet adoptions and acquisitions, drove double-digit retail current value growth for pet care in Brazil in recent years, and this is set to continue in 2024. However, the end of social isolation, a return to…
Other pet food in Brazil is set to maintain low retail volume growth and higher current value growth in 2024. Growth is being driven by product innovation across various categories, offering diverse attributes for different types of pets. Meanwhile,…
Dog food in Brazil is set to maintain its growth trajectory in both retail volume and current value terms in 2024, driven mainly by product innovation across various categories, offering diverse attributes for different types of dogs. At the end of…
Cat food in Brazil is set to maintain its dynamic retail volume and current value growth trajectory in 2024. The Brazilian economy is showing signs of recovery from the economic crisis caused by the COVID-19 pandemic. For instance, inflationary…
Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends.
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
The briefing explores trends in the global structure amid rising economic and geopolitical uncertainty. As global economy evolves, countries and companies will need to find ways to diversify the supply of critical components. This will require…
Despite the economic scenario, video games in Brazil continued to grow in current value terms in 2023. Static consoles maintained retail volume and value growth as prices decreased. During the early launch phase of the current static console…
Driven by the easing of inflationary pressures and the good performances of the largest categories, traditional toys and games in Brazil registered strong current value growth in 2023. In particular, games and puzzles managed to expand its customer…
With the easing of inflation and the full reopening of the country, toys and games in Brazil registered strong current value growth in 2023. Both traditional toys and games and video games saw growth, although video games saw a much stronger…
In 2023, Brazil’s GDP growth decelerated slightly, to 2.9%, but outperformed the Latin American average, driven by robust domestic demand. Furthermore, the country’s inflation rate fell to 4.6%, due to high interest rates and lower commodity prices.…