Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Brazil. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, home care in Brazil recorded high single-digit retail value growth, while decreasing inflation rates impacted the performances of all categories and several home care players. Despite previous challenges posed by supply chain disruptions…
In Brazil, dishwashing recorded high single-digit retail value growth, strongly influenced by a recurrent inflationary effect on current unit prices in 2023. However, in comparison to the previous year, the Brazilian economy showed signs of…
In 2023, bleach recorded high single-digit retail value growth, along with stable demand. Despite the positive performance, it is clear that there was some level of deceleration compared to the previous year, due to lower inflationary pressures. The…
Air care continued to record a positive performance in 2023, driven mainly by electric air fresheners and spray/aerosol air fresheners, along with car air fresheners and other air care. In fact, other air care was the most dynamic performer, while…
In 2023, the Brazilian agricultural market witnessed distinct dynamics in producing different vegetables. For onions, a sharp decline in prices was seen, due to an expanded cultivation area and high availability. Consumers benefited from more…
The year 2023 was marked by a unique dynamic in the sugar market in Brazil, characterised by significant changes in prices, production, and consumption of the sweetener. Throughout the 2023/24 sugarcane season, the average prices of crystal sugar…
In 2023, the starchy roots market, primarily represented by cassava, experienced positive growth. Supply was robust at the start of the year, with a notable increase in cassava production in various regions due to farmers' interest in…
Throughout 2023, Brazilian agricultural production faced various challenges, predominantly from adverse weather conditions that impacted the harvest of key crops. For consumers in Brazil, these complications were reflected through rising price…
Green coconut, with its growing popularity, stands out not only as a refreshing hydration option but also as a versatile ingredient in various products, from coconut water to snacks and healthy confectionery. The consumption of green coconut is…
Stable prices for inputs into animal production eased costs for producers in 2023, and increased animal slaughtering. However, record production over the past two years did not result in better consumer prices. Increased export volume of animal…