Brazil

The Campinas in Brazil report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…

Having recovered to pre-pandemic value sales levels in 2022, cafés/bars in Brazil continued to record a positive performance in 2023. An easing of pandemic-related restrictions in Brazil in 2022 fuelled the desire for out-of-home experiences that…

The Brazilian dairy industry has historically had negative results in its balance of trade. The country’s dairy production has not been sufficient to supply all its needs in terms of dairy products. In the past year, for some categories it has been…

Brazil ranked behind major regional peers offering slightly worse conditions to start and operate a business. Lack of macroeconomic stability, heavy tax burden and prevailing corruption holds back the country’s competitiveness. Moreover, Brazil…

The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…

In 2023, demand for breakfast cereals in Brazil was impacted by higher input costs that were also observed in different consumer goods categories, especially due to wheat and corn prices, freight constraints and other inputs. The cost-of-living…

Brazil’s population is projected to maintain solid growth rate despite slightly contracting birth rates, largely thanks to rising life expectancy. While childless families will become more popular among Brazilians, households with children will…

Population growth in Brazil between 2021-2040 will result from positive natural change, as net migration declines. Rising living standards and the falling birth rate will drive ageing, placing pressure on healthcare services, while the rise in…