Brazil

Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…

Direct selling maintained current value growth in Brazil in 2023, continuing the trend seen throughout the review period. The ongoing growth of direct selling has been supported by a number of factors in Brazil, particularly following the emergence…

After several years of decline, discounters returned to low growth in current value terms in Brazil in 2023. However, outlet numbers continued to fall, and the channel has not been performing well compared with other grocery retail channels. The…

After significant declines the previous year, retail value sales of freestanding dishwashers are experiencing double-digit growth in 2023, benefiting major category players such as Midea, Electrolux, Britânia Eletrodomésticos and Whirlpool SA. While…

In Brazil, dishwashing recorded high single-digit retail value growth, strongly influenced by a recurrent inflationary effect on current unit prices in 2023. However, in comparison to the previous year, the Brazilian economy showed signs of…

Dog food in Brazil is set to maintain its growth trajectory in both retail volume and current value terms in 2024, driven mainly by product innovation across various categories, offering diverse attributes for different types of dogs. At the end of…

As inflation impacted the Brazilian economy, the price of milk experienced a significant increase, leading to up to an 80% hike. This surge in prices put pressure on the disposable incomes of Brazilian consumers, making milk unaffordable for many…

In 2023, Brazil’s GDP growth decelerated slightly, to 2.9%, but outperformed the Latin American average, driven by robust domestic demand. Furthermore, the country’s inflation rate fell to 4.6%, due to high interest rates and lower commodity prices.…

The recent trajectory of edible oils in Brazil brings with it dynamics influenced by both the consumption of a product predominantly manufactured abroad, such as olive oil, and by its commodity-like characteristics, as seen in soy oil. The average…

In 2023, the egg industry in Brazil experienced a robust dynamic, with an estimated national production of 52.55 billion units, an increase of up to 1% compared to the previous year. This expansion was accompanied by a notable growth in exports,…

Energy drinks is set to maintain dynamic off-trade volume growth in 2023. Red Bull and Monster Energy both have ample distribution across Brazil, which is expected to maintain their positions as the two biggest brands in energy drinks in off-trade…