Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Canada. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Since the drastic increase of at-home consumption of hot drinks in response to the pandemic and the ensuing lockdowns, demand for hot drinks appeared to have somewhat normalised in 2022. Local consumers are enjoying hot drinks, usually in the form of…
2022 witnessed some significant movement within dairy products and alternatives in Canada. Despite only recording modest growth, brands of both dairy and plant-based alternatives are competing on all fronts for their respective consumer base. With…
While the impact of the pandemic started to gradually wane in Canada towards the end of the review period, echoes remained in 2022. For one, wellbeing and health trends were at the forefront of consumers’ minds as they were still concerned about…
The health and wellness industry continues to grow in importance post-pandemic as consumers become more aware of the negative health impact of processed foods, seeking healthier foods and beverages from a range of claims such as natural, organic,…
Cannabis sales growth is being driven by adult-use cannabis, with a growing user base linked to the illicit market, growing social acceptance and fair pricing. Heightened consumer stress as a result for inflation is also encouraging growing use,…
In 2023, writing instruments, including subcategories such as pens and pencils, registered stable current value growth thanks to high inflation and as consumers returned to pre-pandemic habits and norms. The back-to-school season was a key sales…
Connected watches sustained their growth trajectory in 2023, boosting the performance of the entire category, which otherwise saw modest current value growth and volume decline. Smart wearables performed well thanks to their advanced features and…
In 2023, personal accessories saw robust current value growth, building on the strong recovery observed in 2022 as COVID-19 safety restrictions were lifted. In particular, the first half of 2023 saw local consumers update and enhance their personal…
Jewellery saw healthy growth in 2023, fuelled by growth in costume and fine jewellery, as consumers continued to transition to post-pandemic norms following the rollback of COVID-19 restrictions. International and domestic brands continued to expand…
In 2023, bags and luggage registered robust growth, with luggage leading the way with double-digit gains as it continued to recover from the impact of the COVID-19 pandemic. Despite higher inflation, Canadians were eager to travel after several years…
The transition to a hybrid work model, initiated by the Federal Government and increasingly adopted by various organisations, is reshaping the work landscape. As employees spend more time at home, the demand for vacuum cleaners is expected to rise.…
Small cooking appliances experienced a decline in volume terms for the second consecutive year in Canada in 2023. This follows a period of high growth in 2021, indicating a market normalisation. Various factors contributed to this decline, including…
The year 2023 saw a notable downturn in the sales of refrigeration appliances, primarily influenced by the sluggish state of the housing market. This downturn marked a continuation of the negative trend observed in 2022. Despite the decline in volume…
Personal care appliances in Canada witnessed another year of decline in market value, a trend attributed to multiple factors. Closure of salon services during quarantine initially surged demand for at-home solutions, but the market has since…
Microwave sales in Canada witnessed a decline in volume sales growth throughout 2023, marking a continued correction from the heightened sales experienced earlier in the pandemic. This decline is consistent with the trend observed in the previous…
Large cooking appliances in Canada, covering various categories such as cooker hoods, built-in hobs, ovens, and cookers, continued to witness weakened demand in 2023, following a decline observed in the previous year. Economic uncertainties drove…
Laundry appliances in Canada sustained a decline for the second consecutive year in 2023. This downturn follows a period of notable value and volume growth in 2021 and a slight decline in 2022 due to softened consumer demand. The intensified decline…
In 2023, the volume growth of food preparation appliances in Canada remained nearly stagnant, with forecasts indicating slow but steady growth through the foreseeable future. The market's value growth in the previous year was primarily due to…
Dishwashers in Canada witnessed a sustained decline in sales throughout 2023, attributed to multiple factors contributing to a slight decrease in volume sales. During the pandemic, there was a significant surge in dishwasher sales as consumers…
Consumer appliances continued to exhibit a corrective phase throughout 2023, stemming from the heightened sales witnessed during the pandemic, attributed to prolonged home isolation due to COVID-19 policies and a robust housing market. This…