Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Canada. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023, Canada experienced a surge in the demand for air purifiers driven by widespread wildfires across provinces like Quebec, Ontario, and Nova Scotia. The federal government issued multiple alerts concerning the health hazards of air pollution…
Over half of Canadian consumers recycle items and reduce food waste, while nearly 60% are wary of their environmental impact. This has led 35% of consumers to identify as Zero Wasters, creating opportunities for industries as almost half of these…
Sports drinks saw overall positive growth in retail volume sales in 2023. With the pandemic behind them, the everyday lives of Canadians have become more mobile. As such, sports drinks benefit from increased outdoor activities and gym training…
Post-COVID-19, more Canadians have resumed work outside of the home and begun partaking in social and outdoor activities again. This has led to a decline in retail volume sales of soft drinks, except in the case of impulse-driven, single-serve…
In off-trade volume terms, RTD tea recorded a healthier performance in 2023 than during the previous year of review. This reflects the appeal of RTD tea among younger Canadians, who consider it a healthier alternative to carbonates and sugary juices.…
Off-trade volume and current value growth in RTD coffee was substantial and higher than that seen in 2022. This reflects the appeal of RTD coffee among Canadians and ongoing new product development. RTD Coffee has emerged as a drink for a modern…
After some contraction in 2022, juices saw positive volume growth in 2023. Much of this was attributed to growth in healthier variants, particularly 100% Juice, thanks to rising health consciousness among local consumers. Gaining notable popularity…
Energy drinks received a setback in the summer of 2023 when the Canadian government recalled more than 20 popular brands, including Monster, Prime, Celsius and Sting, during the peak season for energy drink consumption. The brands were recalled…
Concentrates registered healthy volume growth in Canada in 2023. A return to normal levels of activity outside of the home post-pandemic has led to increased consumption of concentrates, particularly liquid concentrates, which outperformed powder…
Off-trade volume sales declined in 2023 due to ongoing negative public perceptions around carbonates. Rising health consciousness has led consumers to shift towards healthier options such as sparkling bottled water and RTD tea juices. This trend has…
One of the most notable shifts witnessed in 2020 in response to the COVID-19 pandemic was the shift from on-trade to off-trade. As a result, local consumers bought larger formats of bottled water to use in their homes in bulk. However, consumption…
In 2023, tea continues to benefit from being perceived as a healthy beverage with many benefits, such as boosting immunity or supporting digestive health. As health awareness rises, more consumers are reducing their coffee consumption and…
Other hot drinks is dominated by chocolate-based flavoured powder drinks, which accounted for more than 95% of volume sales in the category in 2023.
The value of hot drinks in retail continues to grow. This is due to both an increase in sales volume and high unit prices, driven by inflationary pressures. Instant coffee and herbal teas are especially fast-growing categories in terms of volume…
In Canada, there is a great deal of competition in coffee, especially as players seek to make their products more sustainable amongst an increasingly informed population that cares about the social and environmental impacts of their consumption. As a…
Sweet spreads, often criticised for their high sugar content in products such as chocolate spreads, jams, preserves, and nut- or seed-based spreads, are undergoing a transformation. Companies are actively working to change the perception that these…
The segment of sauces, dips, and condiments is experiencing robust value growth, primarily fuelled by aggressive new product development activities conducted throughout the year. Manufacturers are introducing consumers to innovative products, with a…
The Canadian food market is experiencing a boost in meals and soups, primarily due to the surge in new product development activities. Canada's ambitious immigration programme, which has welcomed a substantial number of newcomers, has created a…
Edible oils are currently experiencing one of the most significant price increases within the food group. The surging prices have raised concerns among consumers, prompting some to reduce their consumption. These price hikes, combined with growing…
In 2023, the Canadian cooking ingredients and meals market is influenced by several key factors that are shaping the industry landscape. Firstly, food inflation has had a significant impact on the market, and Canada has been experiencing some of the…