Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Canada. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Hair care experienced robust value growth in 2023, primarily propelled by price increases attributed to inflation and premiumisation trends. Despite declining unit volumes in most categories due to consumers washing their hair less frequently and…
In 2023, the hypermarkets channel in Canada faced increased competition from online platforms, discounters, and convenience stores, which are offering more convenience, value, and variety to consumers. Online platforms, such as Amazon, Shopify, and…
Home insecticides saw robust retail value growth in 2023, while retail volume declined in all areas, bar insecticide coils. Price increases supported retail value growth as well as a strong insect season in regions of Canada in 2023, particularly the…
In 2022, packaging in Canada was consumer-centric, with their lifestyles and demands shaping the packaging industry. Sustainability was the key concern driving packaging innovation in Canada in 2022. The Canadian government released its Single-Use…
Dishwashers in Canada witnessed a sustained decline in sales throughout 2023, attributed to multiple factors contributing to a slight decrease in volume sales. During the pandemic, there was a significant surge in dishwasher sales as consumers…
Sugar confectionery in Canada is experiencing a deceleration in value growth during 2024. This slowdown can be attributed to two key factors. Firstly, a significant rise in sugar confectionery prices has led consumers to seek alternative sweet…
Home furnishings in Canada faced challenges in 2023, witnessing declines in both current and constant value terms. This contraction was driven by several factors, including persistent inflation and a slowdown in new constructions impacting furniture…
Within pet care in Canada, pet food continued its trajectory of modest retail volume and strong value growth in 2023, with similar increments expected over 2024. The demand for pet food, and pet care in general, continues to be driven by the…
Deodorants experienced robust growth in 2023, primarily propelled by inflationary price increases, contributing to the expansion of retail value. Despite this, volumes decreased across categories as demand normalised following the economic reopening…
Supermarkets players in Canada faced some notable challenges in 2023, such as rising prices, a potential recession, high levels of uncertainty, and supply chain disruptions. These factors continue to test the loyalty of Canadian consumers, many of…
Following the high inflation in 2022, Canada experienced a slight alleviation in 2023, with inflation subsiding to more usual levels. However, residual effects of increased living costs persisted, restraining consumer spending. Despite these…
Toilet care experienced healthy growth in retail value terms in 2023, primarily driven by high inflation and rising prices. As such, while retail value rose, retail volume sales struggled, posting a decline in all product areas. Consumers have…
In 2023, retail value growth was higher than retail volume growth, driven by increased price points. Rising prices created price-conscious consumers who engaged in value-seeking practices. This included strategic buying during sales, relying more…
Dishwashing experienced strong retail value growth in 2023, driven primarily by price increases, with retail volume sales challenged. However, value growth was also supported by Canadians continuing to cook most of their own meals, with rising prices…
There has been an increasing shift towards smaller formats in the packaging of soft drinks among Canadian consumers. This shift can be primarily attributed to the convenience offered by smaller packaging, like fitting easily into bags or cup holders…
General merchandise stores continued to tap into changing consumer demand trends in Canada in 2023. High interest rates coupled with a persistently high rate of inflation caused Canadian consumers to change their shopping habits towards the end of…
In 2024, computers and peripherals in Canada is expected to see retail volume sales rebound following strong decreases in 2022 and 2023. Upgrades supported growth as computers purchased before and during the Coronavirus (COVID-19) crisis of 2020…
Thin wall plastic containers were the leading pack type in coffee packaging in 2023, and are expected to record growth in this category over the forecast period. This trend is attributed to the prevalence of fresh ground coffee pods in Canada, with…
Bath and shower exhibited robust growth in 2023, primarily driven by price escalations as volumes lagged due to consumer retrenchment amidst inflationary pressures and premiumisation. Categories such as liquid soap, considered household staples,…
Personal care appliances in Canada witnessed another year of decline in market value, a trend attributed to multiple factors. Closure of salon services during quarantine initially surged demand for at-home solutions, but the market has since…