China

This report analyses the e-commerce landscape in China, South Korea and Japan. It highlights the importance of these markets for domestic strategy and international expansion. The report showcases top retailers and focuses on consumer preferences,…

In 2024, sweet biscuits, snack bars and fruit snacks in China is expected to maintain the trend from the previous year and witness steady minimal growth in retail current value terms. This is mainly due to the overall economic slowdown in China, and…

Afte a year of decline in 2022 during the pandemic restrictions, sugar confectionery in China returned to retail current value growth in 2023, and this trend is set to be maintained in 2024. With increasing consumer health consciousness…

As consumers’ lives gradually returned to normal in 2023, retail current value sales of snacks experienced a return to growth. However, in 2024, the growth rate for snacks in China is set to slow slightly, becoming almost static, due to the impact of…

Savoury snacks in China is set to see a slowdown in retail current value growth in 2024, even though the growth rate in 2023 was already minimal. Overall economic slowdown in China and increasing uncertainty about the future have driven consumers…