The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in China.
With the lifting of containment measures, China's cities are experiencing economic recovery. Shenzhen and Guangzhou remain the most economically dynamic cities, while Hefei shows the highest potential for future growth. However, challenges for the…
As pandemic restrictions were lifted in China at the beginning of 2023, bricks-and-mortar sales have gradually been returning after the 2022 decline due to periodic lockdowns. The apparel and footwear industry, including childrenswear, is therefore…
The Chengdu in China report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
Both retail current value and volume sales of cheese are expected to continue to see double-digit declines in China in 2024. Falling sales are primarily being driven by the sharp drop in sales of cheese sticks seen within processed cheese (excl…
While the dog population has been declining, the cat population has been expanding, and this is expected to continue in 2024. In a notable shift, the cat population surpassed that of dogs for the first time in 2021, and the gap has continued to widen…
Off-trade volume and current value sales of carbonates continued to see dynamic growth in China in 2023. Brands were able to maintain growth through innovations in areas such as sugar reduction and flavours. Sugar reduction (the use of sweeteners)…
This report examines the global car rental industry, providing analysis on market sizes, brand and company shares, growth trends over the review period and prospects over the forecast period. The report also considers the major trends shaping the…
In 2022, due to the resurgence of COVID-19 and the implementation of lockdowns, offline businesses were severely impacted, leading to a significant reduction in traffic and a high-single-digit decline in retail value sales of cafés/bars. Nonetheless,…
In 2024, retail sales of butter in the Chinese market are expected to record a mid-single-digit decline in current value terms. This decrease is primarily due to reduced demand for home baking, as post-pandemic, Chinese consumers have been spending…
Due to China’s strict COVID-19 containment measures, business confidence in the country deteriorated over 2022, while China’s ranking in economic freedom dropped significantly. The state interference in the financial sector, widespread corruption and…
The report observes the changing dynamics of loyalty in mobility, focusing specifically on the automotive, shared mobility and car rental industries. It identifies and examines the key themes shaping modern loyalty and how brands should adjust their…
In 2023, retail current value sales of breakfast cereals are expected to return to growth after decline in 2022. However, value growth is set to be negligible, and retail volume sales are set to see a slight decline, partly due to the return to…
In 2023, bottled water in China registered low off-trade volume growth, and slightly higher current value growth. The average unit price of bottled water trended upwards in 2023, as an increasing number of consumers opted for mid-range or even…
Booking in China has seen a rapid shift from offline to online sales, as the country has one of the highest internet penetration rates in the world, and local consumers are accustomed to booking travel online. However, 2023 is set to see a temporary…