Market research on the alcoholic drinks industry. Standardised an...
Market research on the alcoholic drinks industry. Standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Cider/perry sales in Finland registered a significant decline in volume terms in 2023, in the face of growing maturity and intense competition from other alcoholic drinks, such as beer, wine and RTDs. The beverage has traditionally been promoted as a…
In 2023, the cider/perry category in Bulgaria witnessed strong growth in retail volume terms, thereby exceeding pre-pandemic levels. The development of this category is a result of the global trend towards low-alcohol and long drinks, especially…
In 2023, cider/perry in China maintained high growth rates, with total volume and current value growth rates in the double digits. Particularly high growth was seen in the on-trade channel, with growth rates exceeding 20%. The strong growth of…
Cider/perry in Serbia continued to see strong and stable volume growth in total volume terms in 2023, although growth continued to come from a small consumer base. Cider is benefitting from a growing consumer base with healthier lifestyles fuelling…
Cider/perry gained momentum during the COVID-19 pandemic when local consumers stayed home due to fears around contagion. However, Taiwan reopened its national border in 2023, and with a resumption of travel and more opportunities to socialise outside…