Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Colombia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Smartphones continues to see a decline volume sales in Columbia in 2023, in tandem with the pressure on consumer purchasing power. The strong devaluation of the Colombian peso against the dollar has made these products more expensive, and this is…
In-car entertainment in Colombia is seeing double-digit volume decline in 2023 as these products become ever more obsolete as the technology and functionality of smartphones improves. Most smartphones currently available have a preinstalled…
In 2023, a decline in consumer purchasing power amid rising inflation and the devaluation of the Colombian peso in relation to the dollar is impacting sales of imaging devices, though not to the same extent as other consumer electronics. The biggest…
Retail volume sales of home video declined in 2023, as local consumers faced significant constraints on household spending in the wake of rising inflation and low economic growth. Additionally, in the 12 months from March 2022 to March 2023, the…
The decline of home audio and cinema in 2023 is due to its inability to compete with wireless devices with greater technology and functionality. Colombian consumers are increasingly familiar with smart systems, which has led to home audio and cinema…
Although wireless headbands and TWS earbuds performed well in 2023, sales in these subcategories have not been enough to offset macro category decline.
2022 into 2023 has been difficult for consumer electronics in Colombia, with a contraction in both volume and current value sales. Internal and external factors influenced shrinkage in many categories. Among the most significant was the fact that,…
Although the contraction seen in desktops and peripherals is modest in 2023, the factors that led to the decline in 2022 are still present. These are the devaluation of the Colombian peso against the dollar, spiralling inflation and the loss of…
Democracy has seen progress in Colombia, but the rule of law is weakened by organised criminal factions. Although slowing, the economy has outperformed peers, but the country is grappling with high inflation and reliance on oil remains substantial.…
The Medellín in Colombia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
Although squeezable plastic tubes remains the dominant pack type for toothpaste, folding cartons were eating into this pack type’s share over the review period. This could be attributed to two main reasons: customer perception and sustainability.…
Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and…
Columbians heavily prioritised maintaining high levels of hygiene in their homes and surroundings during the pandemic to try and minimise the possibility of contracting the COVID-19 virus. This was reinforced by a number of international and national…
In 2022, Colombia showed progress in terms of business freedom and financial regulations, and has been attracting FDI, with flexible business regulations for foreign investors. The country’s judicial effectiveness ranking has improved slightly, while…
Ageing, urbanisation and migration continue to be major factors shaping the global population. The number of seniors around the world kept expanding in 2021 and is expected to grow further in the years to 2040. The number of small children is…
Population growth in Colombia in 2021-2040 will be driven by positive rates of natural change. Ageing will accelerate, causing the population structure to become more top heavy, which will impact consumer trends and put more pressure on state…
Sustainability issues are pushing forward a new chapter in how people get around in cities. From using shared mobility, to buying electric vehicles, urban mobility is a fast-changing industry. The briefing examines urban mobility trends, focusing on…
While Latin America’s digital landscape is less well developed than other regions globally, most measures continue to improve, with Coronavirus (COVID-19) also having served to drive the digital landscape development in 2020. With locked-down…
The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…