Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Colombia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The high cost of living in Colombia has forced many consumers to focus on basic home care products and goods when shopping, which has had a slight impact on home insecticides. The category has also been affected by the shortage of rain in areas like…
In 2023, home care products registered notable price hikes, with most rising above inflation which continued to increase year on year. Consumers have felt a decrease in purchasing power since 2022, but this trend became more acute in 2023 with…
In 2023, hand dishwashing saw limited growth in volume terms, although this was an improvement on the declines seen in the year prior. Hand dishwashing decreased in 2022 as Colombians started spending more time out of the home after the COVID-19…
Bleach is a very mature category in Colombia, reaching more than 95% of households. Disinfection has become less relevant in 2023, as the threat of COVID-19 subsided. However, retail volume sales of bleach are still above pre-pandemic levels as the…
As less essential home care products, air care suffered a contraction in volume sales in 2023, with consumers being heavily impacted by rising price points and inflation, causing them to rethink their budgets. The trend towards hybrid working, which…
Street stalls/kiosks continued to be popular in 2023. While hot dogs, hamburgers and empanadas are the most ubiquitous street food offerings, they only scratch the surface of the diversity available. Along the Caribbean coast, stands specialise in…
In October 2023, the first IKEA store in Colombia was opened, in Bogotá. There are also plans for additional stores in Medellín and Cali by 2024. Along with furniture and home goods, the outlet also has the IKEA distinctive self-service cafeteria.…
In spite of continuing rising prices in 2023, limited services restaurant registered an increase in constant value sales and there was also further opening of new outlets. However, profit margins were under strain, as costs also continued to rise.…
Breakfast has emerged as a new consumption opportunity in the foodservice industry. Traditionally considered a quick and basic meal, the perception of breakfast has evolved, and restaurants are capitalising on this. Restaurants are taking creative…
In spite of continuing rising prices in 2023, consumer foodservice registered an increase in constant value sales and there was also further opening of new outlets. However, profit margins were under strain, as costs also continued to rise and…
A virtual restaurant in an emerging concept. Also known as a ghost kitchen, cloud kitchen or dark kitchen, it is a foodservice business that serves customers exclusively by delivery or pick-up, with technology driving a lot of the operations. Some of…
In spite of continuing rising prices in 2023, cafés/bars registered an increase in constant value sales and there was also further opening of new outlets. However, profit margins were under strain, as costs also continued to rise. These rising costs,…
There was a clear shift in consumer preferences in Columbia in 2022, of which the main one was emphasising a delicate balance between affordability and quantity. This trend, driven by environmental consciousness and economic concerns amid rising…
Colombia, historically linked with drug trafficking, has undergone a noteworthy transformation by actively cultivating a well-regulated cannabis industry. The legalisation of medical cannabis, the establishment of a legal framework for licensed…
Vacuum cleaners in Colombia witnessed a substantial decline in sales volume compared to the preceding year, primarily attributed to the country's economic downturn. Reduced consumer incomes prompted prioritisation of essential goods over…
Following a surge during the pandemic, small cooking appliances has evidenced a moderate volume decrease in 2023, chiefly influenced by a significant decline in light fryers. While this downturn suggests a stabilisation post the pandemic-induced…
The sales volume of refrigeration appliances has witnessed a considerable decline, primarily influenced by the prevailing economic conditions that have adversely impacted consumer purchasing power. A significant factor contributing to this downturn…
Despite the challenging economic climate in Colombia, personal care appliances has exhibited continued albeit moderated growth in 2023. Notably, the growth, albeit marginal, is primarily propelled by the rising popularity of body shavers among men.…
Once again, the sales volume within the microwave category has experienced a decline compared to the preceding year. A prolonged struggle with innovation challenges has led these products to cede market share to alternatives deemed more functional.…
Large cooking appliances faced a notable decline in sales volume, strongly influenced by the contraction within the real estate sector. This downturn in 2023 can be primarily attributed to the reduced construction of new homes, a trend that…