Colombia

Ice cream in Colombia is a very popular snacks category; Colombian consumers are amongst the biggest consumers of ice cream in Latin America. Unlike in other countries, where consumption can fluctuate according to the season, Colombia’s tropical…

Beer in Colombia achieved positive retail volume growth in 2023, despite the inflationary pressures impacting consumers’ budgets. The affordability of beer compared to other alcoholic drinks supported category sales, although there was a notable…

In 2023, sales of cigarettes in Colombia returned to a declining trend following a slight increase in the year prior. The downward trend is not only caused by lower smoking prevalence, but the shift towards alternatives like e-vapour products.…

Within pet products in Colombia in 2024, cat litter is highly diverse segment with numerous brands offering various types of litter to cater to the preferences and needs of cat owners. The positive performance of cat litter is mainly driven by…

Despite the high cost of living, fragrances continued to perform well, with the category proving its resilience in Colombia in 2023. Premium fragrances outperformed the mass segment due to price rises, which have clearly had an impact on value…