Colombia

Although squeezable plastic tubes remains the dominant pack type for toothpaste, folding cartons were eating into this pack type’s share over the review period. This could be attributed to two main reasons: customer perception and sustainability.…

Democracy has seen progress in Colombia, but the rule of law is weakened by organised criminal factions. Although slowing, the economy has outperformed peers, but the country is grappling with high inflation and reliance on oil remains substantial.…

Glass bottles continued to dominate alcoholic drinks packaging unit volumes in Columbia in 2022. However, brick liquid cartons again saw strong growth in alcoholic drinks packaging in 2022, which can be attributed to a few reasons. Firstly, brick…

The suspension of operations by Viva Air and Ultra Air at the outset of 2023 had a substantial impact on the decline in domestic passenger numbers within the country. These two airlines ceased their operations in Colombia due to their outstanding…

The year 2023 proved to be challenging for intermediaries within the travel industry, largely due to the bankruptcy of Viva Air and Ultra Air at the onset of the year. These events imposed significant economic and financial difficulties on travel…

Hostels, especially those in more remote areas of the country, are embracing current tourism trends by catering to the evolving preferences of backpackers. Beyond just accommodation, hostels are incorporating experiences that immerse travellers in…

At the end of 2022, the national government approved a visa for digital nomads, allowing foreigners to work remotely or offer their services from Colombia. This visa enables them to reside in the country while engaging in remote work for up to 24…

The year 2023 presented significant challenges for the Colombian tourism industry, driven by a combination of factors including the national economic slowdown, the removal of tax benefits such as VAT exemptions for tourism, the devaluation of the…

After the spike in demand for systemic analgesics in the period, 2020 to 2021, driven by COVID-19 and then by the need to relieve reactions to vaccination, in 2022 demand tended to stabilise. However, adult acetaminophen and combination analgesics…

In 2023, Colombians returned to their familiar routines, with increasing social activity and hectic lifestyles leading to an increase in cases of cold and benefiting most OTC categories. However, the opposite trend is being observed in vitamins and…

In 2022, demand for cold, cough and allergy (have fever) remedies soared, as a result of the atypical increase in flu cases, as social distancing, handwashing protocols, and the use of face masks were totally lifted in 2022, facilitating the spread…

Dermatologicals is expected to see higher value growth in 2023 than in the previous year. Value growth is partly being driven by escalating prices and partly by people returning to in-person medical consultations, which lead to more recommendations…

The dietary supplements category is expected to experience positive growth rates in 2023, largely driven by prices, although the growth is expected to be slower than that seen previously in the review period. Despite the increasing concern amongst…

Digestive remedies has been amongst the most dynamic categories within OTC. With people back to their normal routines, which include an increase in the frequency of eating out of the home, they have been more prone to suffer from bloating, reflux, or…

The occurrence of dry eye in Colombia is on the rise, with an estimated 35% to 40% of the population experiencing this condition, although official statistics are unavailable. The emergence of new habits during the pandemic and post-pandemic period,…

Demand for cough/cold/allergy remedies is on the rise. Ingredients such as menthol, eucalyptus, propolis, and hedera helix are particularly popular in syrups used to address dry or productive coughs. These herbal remedies are known for their…

NRT smoking cessation aids saw growth decelerate in 2021 and 2022. On one side, with the high price tag of NRT products and consumers looking to balance their budgets, this category is not considered essential but easily replaceable. On the other…

Paediatric analgesics faced supply issues during 2022 and part of 2023, particularly with a scarcity of Dolex 7+ (a suspension that can be used for children aged 7 and above that has a different concentration from baby drops and adult acetaminophen).…

Sleep disorders have increased in Colombia since the pandemic due to the increased incidence of mental health issues and anxiety, whether diagnosed or not. The country still faces barriers to timely attention and diagnosis of psychological and…

Sports nutrition continues to register positive growth in spite of rising prices. Health consciousness in Colombia has been a strong motivating factor for many individuals, pushing them not only to incorporate sports into their daily routines, but…