Consumer Appliances

While in small appliances the picture is more mixed, the major appliances market is dominated by a handful of players. Despite this, we see further consolidation with some high-profile mergers and acquisitions in recent years, enabling leading…

Sales of consumer appliances recorded healthy growth in Latin America in 2023, after the slowdown seen a year earlier in the face of the difficult economic backdrop in Brazil, the region's biggest market. Although the political and economic situation…

In a challenging 2023, with high inflationary pressures, Electrolux AB experienced a decline in sales. However, with growth in refrigeration appliances and strong brand rankings in various markets, the company may be able to achieve future growth…

LG Corp has demonstrated resilient growth by focusing on sustainable and innovative home solutions, thriving despite a decline in industry unit sales due to post-pandemic normalisation and inflation. By offering appliances that combine luxury,…

Sales of consumer appliances slipped into decline across Western Europe in 2022, and remained there in 2023. In addition to a post-COVID-19 sales correction after the demand spike seen during the pandemic, the economic scenario was a difficult one in…

In addition to the problems caused by the pandemic in 2020-2022, some countries in the region (eg Japan) have also been impacted by inflation in recent years. Nevertheless, after three years of decline, positive, if extremely modest, growth was seen…

After the decline seen when the pandemic hit the region in 2020, unit volume sales of consumer appliances have been seeing positive growth since then in Middle East and Africa. However, growth slowed at a regional level in 2023, with some countries,…

Haier Group is a world leader in consumer appliances. It realised strong growth over the past years despite the pandemic-related adversities with a multi-brand, connectivity-focused strategy. It has the potential of not only penetrating more markets…

iRobot has benefited from the growth of robotic vacuum cleaners and the proliferation of the category during the pandemic, and continues to lead globally. However, an increasing number of low- and mid-tier products threaten iRobot’s share. iRobot…

Whirlpool Corp is a top 10 manufacturer of consumer appliances globally, and its strength lies in major appliances in the North American market. The firm lost market share due to challenges meeting the COVID-19-induced surge in demand and has…

Arçelik AS is global consumer appliances manufacturer, originating in Turkey. With 12 brands, 30 production facilities and 82 subsidiaries, the company is present in almost all continents. The strongest segment for the company is major appliances in…

Companies face numerous challenges in 2023 after recent record-breaking sales. They include weakened demand, high interest rates on debts, and tighter consumer credit conditions. Elevated inventory levels are also of concern.

Sustainability is increasingly being viewed as a competitive advantage rather than a cost. Companies are increasingly marketing themselves and their products as sustainable. In this briefing, we will talk about the importance of environmental…

Inflationary pressures have been present in the appliances industry since late 2020. Production capacity challenges include labour shortages, persistent semiconductor shortages and elevated commodity prices. In 2022, inflationary pressures will come…

Samsung continues to record strong sales growth in recent years, as the pandemic drove consumer focus shifts towards the home. The company has increased investment in product innovation, while its customer-focused strategy is centred around…

Hisense Group has maintained sales since the pandemic's peak due to pent-up demand for big appliances. Even though inflation is rising very quickly, the company will keep making appliances for consumers at reasonable prices, as there is significant…

The shift to e-commerce continues in consumer appliances. E-commerce platforms see appliances as a growth opportunity, while consumers like the convenience. However, physical retailers are fighting back by providing on-the-spot services and a…

The small appliances market was less impacted by the Coronavirus pandemic compared to major appliances. It registered a decrease of 1.9% compared to 6.5% for the latter. A major driver was consumers buying small appliances to help with daily…

Sales of consumer appliances are projected to recover in 2021, after consumer sentiment was badly affected by the pandemic. In 2021, sales of both major and small appliances are expected to exceed those in 2019.

The report covers the five major consumer appliance categories, and considers the current state of the market, demand drivers and forecast to 2025. It examines the five key trends shaping major consumer appliances: Sustainability, new business…