Consumer Health

Consumers in Switzerland continue to self-educate on the benefits of supplementation and how to get the necessary nutrients into their diets. Although priority is still given to obtaining vitamins from food as part of a balanced and healthy…

The growing interest in health and fitness is forging growth in sports nutrition. Functional products in different formats are gaining mass appeal as brands shift away from targeting athletes and sports professionals. Protein powders continue leading…

Sleep aids continues to benefit from the growing number of Swiss consumers affected by constant stress at work, as well as at home and in life in general. Stress levels have been compounded by the event of COVID-19 and ongoing global unrest from…

Value sales of paediatric consumer health remains positive in 2023. Swiss parents prefer to consult with their health practitioner when it comes to their children, and seek help from professionals before resorting to medical recommendations that lead…

NRT smoking cessation aids saw a return to volume growth in 2023 with current value sales also gaining pace. Smoking prevalence is on the decline in Switzerland, albeit slowly, despite anti-smoking campaigns aimed at raising awareness of the health…

Herbal/traditional products is expected to maintain strong value growth in 2023, as consumers rely on natural approaches and seek to reduce their chemical exposure. Herbal/traditional products benefit from consumer perception that they are safer than…

Eye care is witnessing very marginal volume decline in 2023, although current value growth remains positive. Category sales are underpinned by standard eye care, which remains the largest subcategory as consumers spend more time in front of the…

Digestive remedies reported much stronger value growth in 2023 as consumers started eating outside the home once more, with greater exposure to bacterial infections. Sales of diarrhoeal remedies have increased as a greater number of consumers deal…

In 2023, minerals are the most sought-after dietary supplement in Switzerland. Protein supplements, probiotics and calcium have been showing the highest demand among dietary supplements. Herbal and traditional supplements, on the other hand, have…

Dermatologicals continues its positive development in 2023, although value growth has subsided slightly compared to 2022 levels. On balance, value sales are still stronger than the pre-pandemic era when demand dropped amid social distancing and home…

Cough, cold and allergy (hay fever) remedies have witnessed stronger growth in 2023, due to warmer weathers and increased time spent out of the home. Warmer weather in Switzerland has led to an increase in pollen and the incidence of allergic…

Consumer health witnessed a solid performance in 2023, with current value growth gaining momentum for the fourth consecutive year. Overall there has been little change in the price of OTC products, despite the slightly higher inflation rate in 2023,…

Analgesics has witnessed a return to positive volume growth in 2023, driven by the recovery of adult acetaminophen as a stronger flu season took hold in Switzerland. As the incidence of cold and flu increases, so does the use of analgesics in…

The maturity of wound care in India is set to contribute to only low single-digit current value growth in 2023. As a mature category, it has already achieved saturation thanks to established products, preventing higher growth. Saturation also deters…

In India, a significant proportion of the population, particularly those residing in urban areas, find themselves caught in a cycle of unhealthy eating due to busy, sedentary lifestyles, and the prevalence of junk food and less nutritious options in…

Vitamins is set to maintain consistent solid current value growth in India in 2023. The pandemic accelerated the growth of vitamins in India, as consumers began to better understand the importance of health and wellness. This trend has continued, and…

Sports nutrition is a rapidly evolving category in the consumer health industry in India, and is set to see a double-digit growth rate in 2023, owing to the increasing health and wellness trend. There is growing awareness of the importance of a…

Parents are becoming more concerned about ensuring their children’s optimum nutrition, mainly when dealing with children aged 5-10 years, who can be very selective about their food choices. This concern is even more prevalent in urban areas, where…

The health and wellness trend has become a powerful catalyst for growth in NRT smoking cessation aids in India. It has heightened awareness of the numerous health risks associated with smoking, including lung cancer, cardiovascular diseases, and…

The most remarkable surge in growth in 2023 is expected to be seen by herbal/traditional dietary supplements, which as the largest category, is also expected to drive growth in overall herbal/traditional products. Nevertheless, herbal claims have…

Eye-related issues, such as dry eyes, are predominantly prevalent in urban areas, due to the harsh environmental conditions and prolonged digital exposure. According to Euromonitor’s Economies and Consumers data, only 36% of the population in India…

Digestive remedies is set to see single-digit current value growth in 2023, primarily driven by the increasing trend of people eating at restaurants more frequently. This shift can be attributed to fast-paced urban lifestyles, which often leave…

Dietary supplements has been experiencing significant growth in India, primarily owing to the growing challenge of maintaining a balanced diet in the face of increasingly hectic and sedentary lifestyles. As the pace of life accelerates and work…

The above-average, high single-digit current value growth expected in topical germicidals/antiseptics in 2023 is also driving growth within overall dermatologicals in India, as this is the largest category. This surge in sales has been driven by…

In 2023, cough, cold, and allergy (hay fever) remedies in India is set to experience moderate single-digit current value growth, driven predominantly by the demand for decongestants. Decongestants is expected to demonstrate above-average growth due…

Rising health awareness amongst consumers in India is set to lead to double-digit current value growth in consumer health in 2023. In the wake of the pandemic, people have undergone a transformative shift in their priorities, emphasising health and…

The driving force behind the growth of analgesics in India is the Millennial population, which includes those born between 1980 and 1994. This demographic, consisting of 328 million people, significantly drives demand for analgesics. The key reason…

While wound care is poised to record a static performance in total volume sales terms in 2023, this will be an improvement from the declines witnessed over 2021-2022. Stockpiles accumulated by Taiwanese households during the early stages of the…

Wound care registered an increase in demand in 2023, continuing the trend of the previous year. This was due mainly to the greater number of New Zealanders taking part in sports and other physical activities, which were likely to cause minor…

Volume growth rates for all weight management and wellbeing categories in 2023 are set to surpass those recorded in 2022. The uptick is partly explained by the fact that many consumers in Taiwan gained weight during the recent period of lockdowns and…

Weight management and wellbeing saw continued growth in in current value terms in 2023, with obesity being a key driver of demand. The country currently has one of the highest obesity rates among adults within OECD countries, with one in three adults…

Volume sales of vitamins in Taiwan have continued to increase steadily in 2023, with all categories set to post better results in this respect than they did in 2022. Rising demand reflects the growing willingness of local consumers to take preventive…

Retail sales of vitamins registered a marked slowdown in growth in current value terms in 2023, as consumers’ lives began to normalise post-pandemic. During 2022, a severe flu season, coupled with a new wave of COVID-19, saw New Zealanders flocking…

Sports nutrition has performed positively in 2023, with growth in total current value sales expected to be up slightly on 2022 and all categories set to show improved results in volume terms. Expansion continues to be underpinned by increasing…

Sports nutrition continued to perform well in New Zealand in 2023, as consumers looked to improve their health and wellbeing. The COVID-19 pandemic served as a wake-up call for many New Zealanders, many of whom were keen to make lifestyle changes in…

While growth remains modest, sleep aids is set to record an improved result in volume sales terms in 2023. The easing of the pandemic has helped to lift demand, in that many people have started to experience insomnia and other types of sleep problems…

Retail sales of sleep aids registered accelerated growth in current value terms in 2023, continuing the upward trajectory seen over the review period. Many New Zealanders struggled to achieve the recommended seven to eight hours sleep each night, and…

Paediatric consumer health remains underdeveloped in Taiwan, with just two categories – paediatric vitamins and dietary supplements and paediatric cough/cold remedies – registering measurable sales during the review period. This is mainly because…

Paediatric consumer health saw continued growth in current value terms in 2023. This was due, in part, to a higher number of cases of colds and flu, with the influenza B virus, which spread throughout most of 2023, being particularly harmful for…

In keeping with the negative trajectory observed throughout the review period, NRT smoking cessation aids is set to contract in volume and current value terms in 2023. Demand continues to be undermined by the fact that the rate of smoking prevalence…

Demand for NRT smoking cessation aids remained strong in New Zealand in 2023, amidst a consistent decline in the prevalence of smoking in the country. According to Euromonitor data, an estimated 12% of adults in New Zealand smoked on a daily basis in…

Herbal/traditional products has continued to post robust growth in total current value sales in 2023, while all categories look set to record improved results in volume terms as compared to 2022. Buoyant demand is mainly explained by rising…

The health and wellness trend continued to fuel demand for herbal and traditional products in 2023. Local consumers actively sought out products they perceived as more natural in an effort to reduce their exposure to chemicals. Herbal and traditional…

Eye care is poised to register a modestly improved performance in volume growth terms in 2023. It continues to benefit from the fact that the incidence of digital eye strain is on the rise in Taiwan due to the increasing amount of time people spend…

Eye health is a major global concern with short-sightedness (myopia) affecting people from a younger age. This is thought to be due to lifestyle factors, including reduced exposure to sunlight, and the propensity of the population to spend more time…

Consumption of digestive remedies in Taiwan has picked up in 2023, with most categories set to register stronger volume growth or lower rates of decline than in 2022. This is mainly explained by the easing of the pandemic, in that people have become…

The increasing propensity of consumers to dine out, following the ending of COVID-19 restrictions, triggered a rise in demand for digestive remedies in New Zealand in 2023, continuing the trend that was seen during the second half of the previous…

Overall volume sales of dietary supplements in Taiwan have picked up in 2023, with most categories set to show improved results in this regard as compared to 2022. As with vitamins, demand has been buoyed by the growing adoption of more holistic and…

Retail sales of dietary supplements in New Zealand saw stronger growth in current value terms in 2023. However, much of this was driven by increases in unit prices, due to inflation, rather than any significant upturn in demand. The country high…

As is the case across consumer health in Taiwan, herbal/traditional varieties have continued to gain popularity in dermatologicals in 2023 amidst rising awareness of the potentially harmful side effects and contraindications of active pharmaceutical…