Consumer Health

During the pandemic many smokers delayed quitting due to the stressful environment and the switch to home working, which resulted in a small drop in volume sales of NRT smoking cessation aids. However, with the pandemic over and with a renewed focus…

24% of Austria’s adult population still smokes in 2023, although this figure has been steadily declining for several years, falling from 27% in 2018. The pandemic provided further incentive to quit smoking with medical bodies highlighting the added…

Australians have become increasingly aware of the negative side-effects associated with smoking, with information being widely available online, and also due to warnings on cigarette packets. The persistent efforts from the Australian government to…

The proportion of the Argentinian population claiming to smoke declined in 2023, continuing the trend of previous years of the review period. This was driven mainly by a decline in smoking amongst women, with prevalence amongst men decreasing at a…

E-commerce growth rates have slowed from historic pandemic-related highs, meaning it is no longer a rising tide for all categories and brands. While vast potential exists, with e-commerce expected to account for half of retail’s growth over the next…

In 2021, mergers and acquisitions in consumer health roared back, as economies opened up and consumer sentiment rode high from widespread vaccine access and unprecedented fiscal stimulus, to see its highest gains in years. However, the boom in M&A in…

In the face of a worsening macroeconomic environment in 2022, M&A activity shrank compared to the strong performance in 2021, and that slower trend is likely to continue in 2023. Investors are waiting for global economic trends and consumer health…

Kenvue Inc retained its ranking as the second largest company within the consumer health industry after a successful demerger from Johnson & Johnson Inc in May 2023, supported by global power brands like Tylenol, Zyrtec, Imodium and Band-Aid. North…

The older consumer segment is growing rapidly globally, driving the need for genuine innovation to cater to older adults’ evolving and diverse demands. Older consumers are also becoming more important in the digital sphere, given their rising tech…

The Coronavirus (COVID-19) era has resulted in pronounced interest in vitamins and dietary supplements positioned around immune support. This briefing examines the effect of COVID-19 on immunity products, identifies the consumer groups most engaged…

As the world moves beyond COVID-19, fast-moving consumer goods (FMCG) brands must navigate a reality in which e-commerce growth has slowed dramatically from the lofty heights of the pandemic. Using insights obtained from Euromonitor International’s…

As more global consumers prioritise hydration as part of their health and nutrition routines, established category lines are starting to blur. Suppliers and brands from across soft drinks and consumer health approach this opportunity through new…

2022 presented challenges for Herbalife, as macroeconomic headwinds and inflationary pressures resulted in sales declines, pushing the company to withdraw its full-year guidance. However, the company is using the soft year to push its product…

The demand for herbal/traditional products in Vietnam has been steadily increasing, as rising numbers of consumers actively seeks ways to enhance their immune systems and reduce their vulnerability to illness. Together with the local habit of using…

After lifting the requirement to wear masks in the post-pandemic period, sales of herbal traditional products have gained momentum. In 2023, the return of frequent seasonal colds has also stimulated sales. The resurgence in demand for traditional…

Herbal/traditional products are expected to register a slight fall in constant value sales, as continuing rising prices hits profitability. That being said, demand is steady, and there is an increasing range of herbal/traditional products available…

Herbal/traditional medicine has a long history in Turkey, and many consumers feel herbal/traditional products are safer and have fewer side effects than man-made alternatives. For these reasons, many Turkish parents feel more confident using…

Despite being considered a relatively niche area, herbal/traditional paediatric dietary supplements is witnessing growing demand. Parents and guardians are increasingly seeking natural and holistic approaches to support their children's health and…

Across digestive health, sleep aids, dietary supplements, weight management, and sleep aids, natural options formulated from botanical blends have skyrocketed in popularity post-COVID-19, as consumers have become increasingly educated on highlighted…

Herbal/traditional products is experiencing another year of double-digit current value growth in 2023. Ingredient-led purchases are becoming increasingly common among local consumers, not only due to growing awareness of the benefits of certain…