Market research on the consumer health industry. Our reports feat...
Market research on the consumer health industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
In line with rising health-consciousness, many consumers in Morocco are becoming more concerned about the side effects, contraindications and potential hazards of active pharmaceutical ingredients widely used in OTC and Rx medications. This has…
The health and wellness trend continued to fuel demand for herbal and traditional products in 2023. Local consumers actively sought out products they perceived as more natural in an effort to reduce their exposure to chemicals. Herbal and traditional…
Herbal/traditional products remain a popular consumer health category amongst Nigerian consumers and continued to perform well in 2023. Traditional medicines hold a significant role in Nigeria, with many traditional remedies passed down through…
An improved quality of life, higher living standards, and the health and wellness trend (and its associated link with more natural products) is driving volume sales of herbal/traditional products in 2023. Also, consumers are increasingly prepared to…
In line with the general trends seen across the Norwegian consumer health industry during the review period, 2023 saw herbal/traditional products record positive volume and value growth as demand continued to rebound from the negative sales…