Croatia

Tea fares better than coffee in 2023, with a slight increase in volume sales. However, this is mainly due to it being a much less mature product. That being said, continuing rising prices is still hitting profit margins and constant value sales are…

In 2023, retail value sales of tissue and hygiene in Croatia recorded strong growth due to rising inflation and significant price increases in all product areas. While positively impacting retail value growth, rising prices changed consumers’…

In 2023, there were no sharp changes in excise tax or, therefore, product prices in tobacco in Croatia. More stable prices helped to avoid declines in retail volume sales at the end of the review period. However, the growth in retail volume sales of…

With waning concerns about COVID-19 and the resumption of busy work and social activities, consumers increasingly opted for toilet care products that provide convenience rather than efficacy in 2023. This is in line with a more general trend of…

The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…

The big story in tourism flows in Croatia in 2023 was the huge rebound seen in inbound arrivals as the return to international travel fuelled a boom in foreign tourism worldwide, with Croatia benefiting from its burgeoning status as a very attractive…

Outbound tourism flows recorded a strong performance in Croatia during 2023 despite the impact of high inflation and the cost of living crisis on the discretionary spending of local people. In general, Croatian consumers are still hungry for leisure…

Vitamins in Croatia continues to enjoy stable consumer demand in 2024, leading to moderate retail volume growth in 2024; this is despite the accelerated growth seen during the pandemic. In the wake of COVID-19, consumers are increasingly prioritising…

Weight management and wellbeing is seeing moderate retail volume growth in Croatia, amid a notable rise in product prices. Local consumers in Croatia are becoming increasingly conscious of the need to reduce weight and combat rising obesity rates.…

In 2023, wine sales in Croatia experienced notable growth, primarily driven by the tourism sector. The influx of tourists significantly boosted on-trade wine consumption, particularly in coastal regions renowned for their hospitality and wine…

Sales of wipes in Croatia continued to record steady retail volume growth in 2023, while retail current value sales benefited from rising price points. Consumers have become more hygiene conscious since the outbreak of COVID-19, with this helping to…

In Croatia, inbound tourism continues to play significant role in shaping consumer demand for wound care products in 2024 complementing domestic consumption. The influx of tourists to the Adriatic Coast during the summer months drives spending on…

Overall, yogurt and sour milk products in Croatia is expected to register positive constant value growth and moderate volume growth. Consumers continue to be price sensitive after several years of price hikes. However, a government-imposed upper…

The Zagreb in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…