Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
The lactose free claim saw a fall in both volume and value sales in Denmark in 2023. However, the longer term trend is upward. Sales of lactose free products remain significantly higher than at the beginning of the review period, and the claim is…
Organic remained the leading claim in health and wellness cooking ingredients in Denmark in 2023. Danes are prodigious consumers of organic food, and 26% of 2023 Health and Nutrition survey respondents sought 100% organic products. Furthermore, the…
The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…
In 2024, wearable electronics in Denmark is seeing a notable volume shift away from activity wearables to smart wearables. This is driven by the greater functionality offered by smart wearables and the growing availability and competition making them…
In 2024, retail volume sales of portable players continue to decline, primarily due to the increasing substitution of e-readers and portable media players with smartphones and tablets. Households are prioritising multifunctional consumer electronics…