Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Supermarkets continued to face strong competition from discounters in Denmark in 2023, as many consumers looked to save on their grocery shopping due to the financial impact of higher energy prices and increasing interest rates. On the other side,…
As life returned to normal in Denmark in 2023, consumers continued to shop more in stores and small local grocers benefited from this development. However, small local grocers also faced growing competition from the major chains and especially from…
The retail market in Denmark saw stagnation in current value terms in 2023. The Danish economy is doing well compared to many other countries and has seen low unemployment and a declining rate of inflation. However, consumers continue to face…
E-commerce in Denmark saw a return to growth in current value terms in Denmark in 2023 even as consumers continued to return to in-store shopping and the economic situation resulted in many consumers trying to limit spending. Although the rate of…
Hypermarkets continued to face strong competition from discounters in Denmark in 2023 as many consumers looked to save on their grocery shopping due to the financial impact of higher energy prices and increasing interest rates. However, as…
Home products specialists continued to see declining sales in Denmark in 2023 for several reasons. First of all, home improvement and gardening stores, as well as homewares and home furnishing stores, had seen strong growth during the COVID-19…
Health and beauty specialists continued to see some benefit from consumers’ return to retail shopping in Denmark in 2023. However, although the Danish economy as a whole was performing relatively well in 2023 with falling unemployment and inflation,…
Having seen solid growth in the previous year as the channel seemed to be recovering from the severe impact of the COVID-19 crisis, general merchandise stores saw sales decline again in Denmark in 2023. This came before the channel had returned to…
Discounters benefited from increased consumer budget consciousness in Denmark in 2023. Although the Danish economy as a whole was performing well in 2023, individual consumers still felt pressure from higher energy bills and interest payments. This…
Direct selling continued to see declining sales in Denmark in 2023. This was partly due to consumers trying to spend less money as they felt the impact of rising interest rates and higher energy prices, but also due to the competition from other…